Marketing Manager
Posted:
2 July 2026 (30+ days ago)
Application Deadline:
29 September 2026
Vacancies:
1 Vacancy
Job Summary
Key Responsibilities
1. Marketing Campaign Management
- Plan coordinate and execute integrated marketing campaigns across digital social media content events email and performance marketing channels.
- Translate business and marketing strategies into clear campaign plans timelines and execution roadmaps.
- Take ownership of the full campaign lifecycle from planning and implementation to post-campaign analysis.
- Develop compelling marketing content promotional materials and campaign assets that align with the companys brand identity.
- Ensure all campaigns are delivered on schedule within budget and achieve targeted business outcomes.
2. Growth Marketing & Performance Optimization
- Manage and optimize customer acquisition and lead generation initiatives across multiple marketing channels.
- Monitor campaign performance and identify opportunities to improve engagement conversion rates and return on investment.
- Analyse marketing data and key performance indicators (KPIs) to identify trends address performance gaps and refine marketing strategies.
- Continuously test and implement new growth initiatives digital channels and marketing tactics to maximise business growth.
- Support the optimisation of the customer journey and marketing funnel to improve lead quality and conversion.
3. Cross-Functional Collaboration
- Partner closely with Sales Product Operations and Creative teams to ensure marketing initiatives support overall business objectives.
- Develop sales enablement materials presentations and marketing collateral to support business development activities.
- Coordinate product launches business updates and promotional activities across relevant marketing channels.
- Engage internal stakeholders to ensure seamless execution of campaigns and company initiatives.
4. Agency & Vendor Management
- Manage relationships with external agencies designers copywriters media partners and other marketing vendors.
- Define project scopes deliverables timelines budgets and performance expectations.
- Review creative outputs and campaign deliverables to ensure quality consistency and brand compliance.
- Evaluate vendor performance and recommend improvements to maximise value and marketing effectiveness.
5. Marketing Analytics & Reporting
- Track measure and report on key marketing metrics such as customer acquisition cost (CAC) customer lifetime value (LTV) conversion rates engagement lead generation and campaign ROI.
- Prepare regular marketing performance reports and actionable insights for senior management.
- Leverage data and market insights to optimise campaigns and support strategic marketing decisions.
- Stay informed of industry trends competitor activities and emerging marketing technologies to identify new opportunities.
Qualifications & Experience
- Bachelors Degree in Marketing Business Communications or a related discipline.
- Minimum5 years of experiencein marketing digital marketing growth marketing or campaign management.
- Demonstrated experience managing end-to-end multi-channel marketing campaigns.
- Strong knowledge of digital marketing including paid advertising content marketing social media email marketing SEO/SEM and event marketing.
- Experience using marketing analytics tools to monitor campaign performance and optimise marketing effectiveness.
- Strong project management skills with the ability to manage multiple campaigns simultaneously.
- Proven experience working with external agencies creative partners and marketing vendors.
- Analytical data-driven mindset with excellent problem-solving and decision-making abilities.
- Excellent communication stakeholder management and interpersonal skills.
- Experience intechnology SaaS healthcare maritime logistics wellness or other B2B industrieswill be an advantage.
- Self-motivated organised and able to thrive in a fast-paced dynamic environment with minimal supervision.