Swapna Sangu

Swapna Sangu

Business Analyst | Product Analyst | Erp/crm Integrations | Data & Agile
India
Full-time On-site

About Me

Business Analyst with experience across SaaS, ERP, CRM, eCommerce and restaurant-tech products. Skilled in requirement elicitation, business and functional requirements, BRD/FRD, user stories, acceptance criteria, proces…

Experience

Business Analyst | Product Analyst

Sune Solutions Pvt. Ltd. · Hyderabad , Telangana , India
Feb 2026 - Aug 2026 · 6 months

<p>Analyzed the end-to-end Dine-In QR ordering journey and defined POS enhancements supporting dine-in and multiple order types.</p><p> Defined requirements for the Merchant Dashboard, enabling 5+ restaurant merchants to monitor sales performance and configure auto-accept/manual-accept order workflows.</p><p> Led the Menu Simplification initiative by redesigning the merchant menu-upload template around restaurant-provided formats, reducing onboarding time by 85%.</p><p> Defined business requirements for the Shiprocket Hyperlocal Integration, enabling automated delivery-partner selection and reducing delivery-exception handling time by an estimated 20%.</p><p> Defined store-visibility rules and operational scenarios governing app behavior, plus store-to-franchise conversion and future-order flow requirements.</p><p> Defined CRM workflows including attribute-based revenue campaigns and ran 10+ targeted birthday/anniversary campaigns to support customer engagement.</p><p> Gathered client requirements for 8+ Admin Panel reports and an AI-powered Customer Feedback Analytics Dashboard, delivering sentiment analysis across 20+ restaurant locations.</p><p> Performed GA4 and CRM data mapping across key product pages and analyzed customer-journey sessions to surface behavioral insights for business improvement.</p><p> Facilitated sprint grooming, backlog refinement and UAT across Product, Engineering and QA teams; managed Azure DevOps sprint-board tracking and queries.</p>

Business Analyst & ERP Functional Consultant

Snapper IT · Hyderabad , Telangana , India
Jan 2025 - Feb 2026 · 1 year 1 month

<p>Led requirement elicitation for Shopify applications and ERP–CRM integrations supporting B2B eCommerce clients.</p><p> Defined end-to-end integration workflows for the Zimble ERP Integration Platform, synchronizing product, inventory, pricing and order data across AP21 ERP, Shopify and BigCommerce.</p><p> Owned business analysis and end-to-end SDLC delivery for a B2B eCommerce client site, designing 20+ pages and defining wholesale pricing, customer-login and RRP logic.</p><p> Delivered functional requirements for 3 Shopify applications—Afterpay Order ID Update, Discount Metadata Management and Visual Product Customization—and supported the Shopify 1.0-to-2.0 migration.</p><p> Performed API validation using Postman across 45+ requests, testing success/failure scenarios across integration touchpoints.</p><p> Handled ad-hoc requirement elicitation and delivery for a pharmacy network client.</p>

Assistant Professor (Early Career)

Siddhartha Institute of Technology and Sciences · Hyderabad , Telangana , India
Jan 2017 - Jan 2020 · 3 years

<p>Built strong analytical, documentation and stakeholder communication skills through structured content delivery and evaluation.</p>

Certifications

IIBA

coepd · Hyderabad , Telangana , India · 2024

Skills

Requirement Elicitation Stakeholder Management BRD/FRD User Stories Acceptance Criteria Process Mapping Gap Analysis UAT Product Requirements User Journeys Scrum Sprint Planning Backlog Refinement Azure DevOps Jira SDLC SQL GA4 Power BI Tableau Excel Dashboards Data Validation KPI Reporting Customer Journey Analysis ERP CRM POS Shopify BigCommerce ServiceNow API Integrations Postman Figma Wireframing
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