MarTech Specialist

Knoativ is hiring a data-driven Martech Specialist to bring our marketing technology together across our enterprise-grade product portfolio. The role combines data engineering automation and AI to drive stronger marketing performance and growth. You will be the person who connects our website CRM marketing automation analytics and paid channels into a single working machine and then makes that machine smarter every day.

Key Responsibilities:

• Reporting & Insights: Bring marketing data together and turn it into dashboards and insights the team can act on.
• Data & Systems: Build and maintain the pipelines and integrations behind the stack and keep CRM data clean accurate and connected.
• Automation & AI: Set up tools automate workflows and use AI to improve personalization and performance tracking.
• Web & Tracking: Manage our Framer and WordPress sites landing pages conversion tracking technical SEO GA4 and GTM and work with paid media on audiences conversion APIs and pixel setup across LinkedIn Google and Meta.
• Experimentation: Build predictive models customer segments and A/B tests that make every campaign sharper than the last.
• Collaboration: Work closely with cross-functional teams and be the go-to person for martech training and support.

Requirements:

• 3-5 years in martech data analysis or related roles
• Proficient in SQL Tableau or Power BI and Python R or JavaScript for analysis tracking integrations and custom workflows
• Experience with marketing automation platforms and CRM systems such as HubSpot and Amplemarket.
• Familiarity with Framer- and WordPress-based website stacks.
• Working knowledge of GA4 Google Tag Manager and paid media tracking across LinkedIn Google and Meta
• Strong grasp of B2B funnel mechanics lead scoring attribution and pipeline reporting
• Strong analytical and problem-solving skills
• Excellent communication and stakeholder management abilities

What Youll Gain:

• Direct ownership of the martech stack at a company thats actively scaling
• A collaborative growth-oriented team culture
• Opportunities for professional development and upskilling
• Hands-on experience across diverse industries and technologies

Success Metrics

• Reliability and ownership of MarTech tools and processes.
• Clean accurate data across HubSpot and connected systems
• Unified attribution and reliable reporting across all marketing channels
• Improved MQL-to-SQL conversion and lower cost per qualified lead
• Higher marketing-influenced pipeline
• Faster campaign execution through automation and reusable workflows
• Dashboards and insights actively used by marketing sales and leadership

Your Background

• Bachelors degree in marketing Business Computer Science Data Science Statistics Engineering or related fields.
• Experience working in fast-paced or growth-focused teams.
• Comfort working with tools dashboards and spreadsheets.
• Willingness to learn adapt and grow with evolving marketing technologies.