Social Media Specialist
Posted on :
14-01-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2453222
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About the job
Job summary:
As the Senior Social Media Specialist, you will play a pivotal role in developing and implementing social media strategies to enhance the online presence and engagement for our TV productions. This position requires a creative thinker with a passion for television and a proven track record in driving social media campaigns to success.
Responsibilities:
- In-Depth Industry Research:
- Conduct thorough research on industry-related topics to stay updated with the latest trends, news, and developments.
- Diverse Content Creation:
- Create a variety of content types, including videos, articles, infographics, and posts, all tailored to match the relevant tone and style guidelines.
- Multi-Platform Publishing:
- Publish content across a range of social media platforms, including Facebook, Instagram, Twitter, YouTube, and TikTok, ensuring a consistent and engaging online presence.
- Event Coverage and Exclusive Reporting:
- Attend industry events and produce exclusive reports, including stories and photos that adhere to established guidelines and standards.
- Audience Targeting and Trendspotting:
- Tailor content to specific audience segments and focus on trending topics to maximize engagement and reach.
- SEO and Keyword Optimization:
- Conduct comprehensive keyword research and apply SEO best practices to optimize social media content for improved visibility and discoverability.
- Networking and Influencer Engagement:
- Expand your professional network by actively engaging with industry professionals and influencers on various social media platforms.
- Performance Analysis:
- Utilize social media insights and analytics tools to measure the success of content and make data-driven improvements.
- Editorial Calendar Management:
- Adhere to editorial calendars and syndication schedules to maintain a consistent posting schedule.
- Community Management:
- Monitor and promptly respond to comments and messages on platforms like Facebook, Twitter, Instagram, and LinkedIn to foster positive interactions and address inquiries.
- Handling Urgent Requests:
- Prioritize and efficiently handle urgent requests from different teams to ensure timely and effective resolution.
- Content Curation:
- Curate and schedule engaging content from our Roya video content library, maintaining a balanced and appealing social media feed.
- Stay Informed:
- Stay well-informed about industry news, emerging trends, and competitive landscapes, continually seeking opportunities to enhance content strategies.
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Qualifications:
- 5+ years with university degree, 2-5 years in role
- Proven working experience in social media
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
- Demonstrable social networking experience and social
Employment Type
Full Time
Company Industry
Department / Functional Area
Key Skills
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