Employer Active
This is a remote position.
As a Travel Marketing Manager within our travel agency you will lead the development and execution of strategic marketing initiatives to promote our travel services enhance brand visibility and drive business growth. Your role is integral in crafting compelling campaigns establishing partnerships and creating a strong online presence to attract and engage travelers.
**Responsibilities:**
1. **Strategic Marketing Planning:**
Develop and implement comprehensive marketing strategies aligned with business goals and objectives.
Conduct market research to identify trends customer preferences and opportunities for differentiation.
2. **Campaign Development:**
Create and execute innovative marketing campaigns across diverse channels including digital print and social media.
Collaborate with creative teams to produce visually appealing and impactful marketing materials.
3. **Digital Marketing Excellence:**
Oversee and optimize digital marketing efforts including website content SEO social media email campaigns and online advertising.
Utilize analytics to measure campaign performance and refine strategies for optimal results.
4. **Content Creation and Storytelling:**
Develop compelling and relevant content for various marketing materials ensuring alignment with brand messaging and the travel experience.
Tell captivating stories to inspire and engage the target audience.
5. **Collaboration with Travel Partners:**
Cultivate and manage relationships with travel partners tourism boards and industry stakeholders to enhance collaborative marketing efforts.
Leverage partnerships to create cobranded campaigns and promotions.
6. **Promotions and Special Offers:**
Plan and execute promotions discounts and special offers to attract new clients and retain existing ones.
Monitor the success of promotions and use insights to refine future strategies.
7. **Brand Management:**
Ensure brand consistency across all marketing materials and communications.
Develop and maintain a positive brand image and reputation in the travel industry.
8. **Market Expansion and Niche Development:**
Identify opportunities for market expansion including targeting new demographics geographical areas or travel niches.
Stay informed about emerging trends and adapt marketing strategies accordingly.
**Qualifications:**
Proven experience in travel marketing preferably within a travel agency.
Demonstrated success in developing and executing effective marketing campaigns.
Strong understanding of digital marketing channels SEO and social media platforms.
Exceptional communication and collaboration skills.
Analytical mindset with the ability to interpret data and make datadriven decisions.
Ability to earn residual income
Travel perks
E&O Insurance
Licensed and Bonded
Fraud Protection
Ability to earn IATAN card and join CLIA (Cruise Line International Association)
Supplier certification courses provided ability to earn free cruises and theme park tickets upon completion of certification
Join our team and lead the charge in marketing extraordinary travel experiences. Use your strategic vision and marketing prowess to elevate our brand at Vacation Memories Travel Agency
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Full Time