Digital Marketing Trainer Counceller

Overview

Key responsibilities

• Developing and delivering digital marketing training programs and workshops.
• Assessing the skill levels of trainees to customize training plans accordingly.
• Providing mentoring and counseling to trainees regarding digital marketing career opportunities and paths.
• Designing and updating training materials presentations and resources.
• Monitoring and evaluating trainees progress and providing constructive feedback.
• Keeping abreast of industry trends and best practices in digital marketing.
• Collaborating with the marketing team to ensure training content aligns with company goals.
• Conducting workshops on various digital marketing domains such as SEO SEM email marketing and social media marketing.
• Assisting trainees in developing digital marketing strategies and campaigns.
• Utilizing analytics tools to measure trainees performance and optimize training methods.
• Participating in industry events and webinars to enhance subject matter expertise.
• Supporting the marketing team in creating and executing digital marketing campaigns.
• Providing oneonone career counseling and guidance to trainees.
• Contributing to the development of new training programs and courses.
• Collaborating with external partners and industry experts to enhance training offerings.

Required qualifications

• Bachelors degree in Marketing Communications or related field.
• Proven work experience in digital marketing and training/coaching roles.
• Professional certifications in digital marketing such as Google Ads Facebook Blueprint or HubSpot Academy.
• Excellent understanding of digital marketing tools and platforms including Google Analytics and SEO tools.
• Demonstrated expertise in creating and executing successful digital marketing campaigns.
• Strong communication and presentation skills.
• Ability to create engaging and effective training materials.
• Experience in mentoring and guiding individuals in their career development.
• Uptodate knowledge of the latest digital marketing trends and strategies.
• Analytical mindset with the ability to translate data into actionable insights.
• Passion for continuous learning and staying updated with industry advancements.
• Ability to work independently and as part of a team.
• Strong organizational and time management skills.
• Experience in counseling or career guidance is a plus.
• Flexibility to adapt to evolving training needs and industry changes.

digital marketing,training,analytics