Assistant Manager - Performance Marketing
Posted on :
16-01-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2456133
- Assist in developing the overall digital marketing strategy, covering a diverse range of channels
- Create, manage, and optimize paid advertising campaigns on platforms such as social media, search engines, and display networks
- Oversee day-to-day operations of campaigns across performance channels
- Conduct A/B testing to enhance ad creatives, targeting, and other campaign elements for optimal results
- Analyze key performance metrics, generate reports, and provide data-driven insights to improve campaign effectiveness
- Conduct tests and experiments to measure incrementality on Search and Display
- Continuously optimize marketing strategies based on performance data, aiming for improved ROI
Employment Type
Full Time
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
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