Senior Brand Manager 12 Month Fixed Term Contract

Mars is a family-owned business that has been making products for people and their pets for more than 100 years. Were behind some of the best loved brands in the world including MARS SNICKERS EXTRA ECLIPSE PEDIGREE WHISKAS DOLMIO BENS ORIGINAL MASTERFOODS and ROYAL CANIN ORIJEN ACANA we are dedicated to making a positive impact on people and the planet.

Join us in building a sustainable future where people communities and the planet can truly thrive.

Role Title: Senior Brand Manager Snacking
Location: Auckland New Zealand
Hours & Arrangement: Full-time. 12 month fixed term contract
Reporting to: Market Strategy and Deployment Lead

About the role:
We have an exceptional opportunity for a seasoned Senior Brand Manager (SBM) to join our Auckland-based team for a 12-month parental leave contract. This is not your standard SBM position. We are looking for a brand leader to not only drive the growth of some of the worlds most beloved snacking brandsincluding M&Ms Skittles and Maltesersbut to also act as a key leader within our NZ business.

Reporting to the Market Strategy & Deployment Lead you will be the functional marketing expert for our team providing mentorship to junior marketers and running our marketing team meetings. You will also play a pivotal role on the Snacking Leadership Team helping to contribute to the overarching business strategy for this key growth area. This role offers a unique blend of hands-on brand management and genuine business leadership.

What are your key responsibilities:

• Strategic Brand and Growth Planning: Lead the creation of data-driven marketing and 3-year growth plans incorporating consumer shopper category and customer insights.
• Innovation and Product Development: Drive a robust innovation pipeline aligned to brand strategy market trends and grounded in consumer insights and ensure the core portfolio is fully optimised.
• Cross-Functional and Customer Collaboration: Partner with cross-functional teams to deliver key brand initiatives and customer plans.
• Communications and Media Planning: Manage execution of communications and lead media strategy implementation and optimisation.
• Performance Analysis and Risk Management: Leverage market data and the S&OP process to drive brand health manage risks and guide decision-making.
• Team Leadership and Development: Foster a high-performing culture mentor team members
  

What were looking for:

• Significant experience in brand marketing as a Senior Brand Manager or Marketing Manager FMCG highly regarded
• A proven track record in brand ownership and P&L management
• Strong analytical presentation stakeholder and communication skills
• A highly strategic insights led marketer who has a creative passion for understanding the consumer and growing brands
• Ability to manage several different and complex high-profile projects at the same time
• University Degree preferably in Business/Marketing/Brand Management

Why youll love working for Mars:

• Purpose: Help craft beloved brands with a legacy of over 100 years of local manufacturing making products that people and pets will love all while helping to build a more sustainable future.
• People: A culture that values your contributions fosters leadership and recognises the impact you make. Your work truly matters here.
• Development: Shape your career with personalised development and real opportunities to grow from day one.
• Enjoy a team and business environment that is invested in helping you manage and grow your energy for work and life.