International Marketing Coordinator

DIVISION OF EXTERNAL ENGAGEMENT TE RINGA TORO
INTERNATIONAL TE WHIRIKA

About our team Mō te tīma

Ranked among the top 1% of higher education institutes in the world the University of Otago has a proud history in teaching and research excellence and a well-established international reputation.

The International Marketing and Recruitment Team is responsible for the recruitment of international students enhancing Otagos profile internationally and identifying and maximising international business development opportunities.

The role Te mahi

We are seeking an enthusiastic creative and digitally savvy International Marketing Coordinator to support the University of Otagos international marketing and recruitment activities.

In this role you will develop and deliver engaging content and communications that connect with prospective international students and partners supporting the student journey from initial awareness through to enrolment. You will contribute to the delivery of targeted audience-focused campaigns across digital platforms and channels aligned with the Universitys international strategy.

Key responsibilities include:

Creating and delivering student and partner communications including email campaigns and engagement initiatives
Supporting the planning and execution of digital marketing campaigns across social media paid ads and other channels
Managing and growing social media platforms with engaging relevant content
Collaborating with international students to co-create authentic content that reflects the Otago experience
Supporting the delivery of student engagement activities such as webinars ambassador programmes and peer-to-peer initiatives
Contributing to the development of creative assets including video photography and digital collateral
Monitoring performance and using insights to continuously improve engagement and campaign effectiveness

This is a collaborative and fast-paced role within a team dedicated to enhancing Otagos global profile and attracting high-quality international students.

Your skills and experience Kā pūkeka me kā wheako

You are a confident and creative marketing and communications professional with a passion for engaging diverse audiences and delivering high-quality digital content.

You will bring:
Experience in digital marketing creative writing content creation and audience engagement (ideally in higher education or international contexts)
Proven ability to deliver campaigns across channels including email social media and digital platforms and paid ads.
Strong content creation skills across written social and video formats
Experience using CRM systems and/or marketing automation tools for targeted communications (e.g. segmentation nurture journeys email campaigns)
Confidence using content creation tools such as Canva Adobe Creative Suite CapCut and PowerPoint
An understanding of digital trends social media platforms and campaign performance metrics

You will also demonstrate:
Strong written and verbal communication skills
High cultural awareness and the ability to tailor content for diverse international audiences
A proactive adaptable and collaborative approach
The ability to build genuine connections with students and stakeholders

Further details Pūroko

This is a full-time (37.5 hours) fixed term role (until December 2026) based in Ōtepoti Dunedin.

The appointment range for this role is provisionally evaluated as Level 5 - $69931 to $74609 Top of Range $80285 and is subject to change.

You must have the right to live and work in New Zealand to apply for this position.

Ōtākou Whakaihu Waka University of Otago is a workplace that values and utilises diverse and inclusive thinking people and behaviours. We welcome the contributions of staff with diverse backgrounds experiences skills and perspectives.

For further information or to discuss the role in confidence please contact Hannah Nguyen Team Leader International Marketing.

Application Tono

To submit your application (including CV and cover letter) please click the apply button below.

Applications quoting reference numberwill close on Sunday 24 May 2026.

Applications will be considered as they are received. The University reserves the right to close this vacancy at any time.

Additional Information

Contact: Hannah Nguyen

Position details: Job Description

Further Information: Department Website

Create an email with a link to this vacancy: Create email

Location: About Dunedin