Lead, Media Marketing Paid SocialDisplay NA

WHO YOULL WORK WITH

This role sits within Nikes Growth Media organization as part of the Product Marketing program. Youll partner closely with Brand Creative Analytics Finance Ad Tech and Retail Media Network partners leading agency execution while translating Sport Offense priorities into highimpact paid media strategies across North America.

WHO WE ARE LOOKING FOR

Nike is looking for a paid media leader who brings deep expertise in paid social digital video and programmatic display. This person understands how to build videofirst strategies that drive impact across the funnelbalancing brand storytelling with performance accountability. They are a sharp operator and a clear strategist able to translate priorities into execution while setting best practices that protect the brand and push creative forward.

As the North America subject matter expert for Retail Media Networks this leader knows how to integrate retail and commerce signals without fragmenting investment. They are fluent in optimization measurement and incrementality and they thrive in complex crossfunctional environments. Calm under pressure confident in data and collaborative by nature they lead with clarity and conviction.

Required qualifications

• Open to work in Beaverton OR
• 6 years of experience in paid social display or video marketing
• Bachelors degree in Marketing Business Communications or related field. Will accept any suitable combination of education experience and training
• Proven experience optimizing performance and driving incremental growth
• Experience managing agencies and working across crossfunctional partners

WHAT YOULL WORK ON

Youll own paid social and display execution across North America leading Nikes digital video strategy and ensuring creative stays fresh effective and brand safe. Youll translate Sport Offense priorities into scalable media strategies that perform across platforms and partners.

• Lead paid social and display strategy across Meta TikTok YouTube and programmatic display
• Own execution of Nikes digital video strategy from upperfunnel impact through mid and lowerfunnel contribution
• Translate Sport Offense priorities into videofirst social strategies that scale across channels
• Establish best practices for creative rotation wearout management and format innovation
• Serve as the North America steward for Retail Media Network activation ensuring it complements core paid social investment

We offer a number of accommodations to complete our interview process including screen readers sign language interpreters accessible and single location for in-person interviews closed captioning and other reasonable modifications as needed. If you discover as you navigate our application process that you need assistance or an accommodation due to a disability please complete the Candidate Accommodation Request Form.