Marketing Operations Specialist

About Manatal

Manatal is an HRTech software service (B2B SaaS) company headquartered in Bangkok Thailand. Manatal is one of the fastest-growing start-ups in the region and is backed by Surge and Sequoia Capital.

Manatal has a global presence and is trusted by thousands of businesses in over 135 countries. Our goal is to transform the entire hiring process by making it simple efficient and enjoyable for recruiters hiring managers and candidates alike.

Our mission is to offer the best-in-class AI-powered technologies to empower small medium and large businesses in their staffing & recruitment transformation.

Mission of the Role:

As a Marketing Operations Specialist you will operate at the intersection of our marketing department. Reporting directly to the SVP Marketing you will be at the core of the teams operational excellence splitting your time between designing and setting up SOPs analyzing datasets to produce business reports and running hands-on operations across our marketing stack to enable our marketing team to scale efficiently. This is a high-impact role for someone who thrives at both designing structured processes and driving in-depth analysis in a fast-growing B2B SaaS environment.

Responsibilities:

• Lead and evolve the operational infrastructure for the Marketing department including project planning backlog prioritization cross-functional coordination approvals and execution rhythms.

• Systematize all marketing operations by centralizing intakes outputs auditing workflows identifying bottlenecks suggesting potential improvements and implementing automation rules in our project management systems (ClickUp / Notion) to improve process orchestration and cross-functional collaboration.

• Build and maintain a central library of process guidelines SOPs and documentation covering workflows for all marketing functions.

• Build and maintain business reporting and dashboards for the marketing function analyzing performance data across channels and campaigns to surface insights track KPIs and support decision-making by marketing leadership.

• Act as a hands-on operator across the marketing stack executing ad-hoc projects on assignment from managing email audiences and CRO experiments to tracking implementation and campaign operations wherever business needs arise.

• Maintain data integrity and tracking accuracy across our marketing stack partner with vendors when needed to resolve issues support platform evolutions and ensure compliance.

Ideal requirements:

• Minimum 4 years in a Project Manager Data Analyst or Revenue Operations Specialist role with a proven blend of B2B marketing and data analysis preferably in a B2B SaaS / Product Led-Growth environment.

• Hands-on familiarity with the modern B2B marketing stack and comfort executing across tools including email automation platforms CMS CRM and analytics. Able to pick up new tools quickly and operate confidently across marketing functions.

• Expert-level proficiency in ClickUp and/or Notion (or similar) proven ability to architect implement and manage SOPs.

• Experience in scaling and optimizing existing operation systems with a track record of auditing re-engineering and documenting complex workflows.

• Comfortable with ambiguity able to decompose complex concepts into sub-tasks and processes with a great attention to detail.

• Experience with automation/low-code tools and modern marketing tech stack (e.g. Webflow HubSpot Intercom). Experience with LLMs / AI Ops is a plus.

• A strong cross-functional collaborator with a proven ability to partner with leadership (Director / VP / C-level) to successfully manage projects and implement new operational processes.

Watch our Demo

Manatal Hiring