Media Executive (Sr) Wala
Mobile, AL - USA
Department:
Job Summary
About Gray Media:
Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Grays additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.
About WALA:
WALA FOX10 News is the most-watched local media organization in the Mobile/Pensacola market producing the most hours of live news weather and original programming for the markets Gulf Coast. With the main studio located in Mobile Alabama (the founding home of Mardi Gras) WALA is the oldest existing television station in the state. FOX10 takes pride in a winning culture with its renowned and historic commitment to the community. Gray Digital Media is one of the largest Digital Media agencies in the United States combining the resources of over 120 markets with first-in-class corporate oversight. GDM offers digital solutions for everyone.
Job Summary/Description:
WALA FOX10 the Fox Affiliate in the Mobile/Pensacola market (Market #57). Gray Digital Media Gulf Coast is looking for a skilled and results-driven senior-level Media Executive/Digital Specialist to join our team of integrated marketing/advertising professionals. Candidates will be based in the Mobile-Pensacola-Ft. Walton Beach area. This is not a remote position.
Are you a high-energy creative individual who likes working with people GDM Gulf Coast is seeking an energetic motivated and competitive Experienced Media Account Executive with primary responsibility of growing advertising revenue with existing accounts and through new business development. We are seeking a person who can adapt quickly to new technologies and maximize sales on all our digital and over the air properties ( Gray Digital Media WALA FOX10 Gulf Coast Sports & Entertainment Network Telemundo Mobile-Pensacola). A strong work ethic and the ability to formulate and execute a daily plan are a must. This is a fast-paced and fun business that requires persistence organization creativity and interpersonal skills. A minimum of 3 years experience in digital media sales is required. The chosen candidate will receive training full benefits and a generous compensation plan.
Duties/Responsibilities include but are not limited to:
- Develop new business and deliver advertising results for clients
- Maintain and grow an account list that would be provided.
- Seek out pitch and earn RFP opportunities across the United States. Identify and present marketing solutions to a variety of local businesses in a variety of fields
- Prospect for new accounts make cold calls to secure needs analysis meetings and peak business interest with all the exciting programs and products we have to offer
research accounts and the marketplace consistently
- Work with Creative Services on video production the Traffic Department on advertising copy traffic the Finance Department on invoicing discrepancies and collection issues
- Represent GDM Gulf Coast to local clients in South Alabama and Northwest Florida and across the U.S. on the best and most comprehensive digital platforms in the marketplace and all linear stations.
- Understanding customer growth needs reaching goals and budgets and utilizing CRM tools
Qualifications/Requirements:
- Strong work ethic
- Track record of success
- Time Management skill
- Strong interpersonal skills
- Enjoys working in a fast-paced environment
- Detail-oriented with excellent communication & customer service skills
- Goal-driven with an attitude for success
- Effective problem-solving and organizational skills
- Team-focused with the ability to work independently and manage time
- Hungry for ongoing learning with a thirst to understand local business
- Receptive to working in an environment of change and new opportunities
- Portrays a positive can-do attitude
- Previous work in outside sales and digital media is necessary
- Valid drivers license and clean driving record.
- Media Executive experience is required.
If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references
(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)
WALA-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.
Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.
Required Experience:
Senior IC
About Company
Gray Television, Inc. (NYSE: GTN and GTN.A) owns and/or operates over 100 television stations across 56 television markets that collectively broadcast more than 200 program streams including 103 channels affiliated with the CBS Network, the NBC Network, the ABC Network and the FOX Net ... View more