Vice President, Brand, Strategy & Partnerships ID #1506

Vice President Brand Strategy & PartnershipsThe OpportunityThe YMCA of Simcoe/Muskoka is in search of a Vice President Brand Strategy & Partnerships (Vice President) to advance the mission and vision of the Association by growing brand awareness and trust; building and stewarding strategic partnerships; and driving andmonitoringstrategic plan outcomes. The Vice President will play a pivotal role in ensuring the Associationremainsresponsive and future-ready applying strategic foresight toanticipatetrends and opportunitiessafeguarding and strengthening the YMCAs brand and public profile and acting as a collaborative manager of changeReporting to thePresident &CEO and as a critical member of the leadership team the Vice President will work closely with colleagues to continuously assess the landscape toidentifystrategic opportunities and risks for the Association. As an experienced and highly strategic leader the Vice President will serve as a thought partner across the organization in recognition and pursuit of initiatives that advance the YMCA of Simcoe/Muskokas mission and core Vice President will lead the translation of strategy into action working collaboratively to enable and support colleagues in delivering operational activities aligned with the strategic plan. By coordinating efforts across the organization the Vice President will help toidentifysynergies drive efficiencies build momentum and ensure a consistent and credible brand presence across all activities andcommunicationsKey ResponsibilitiesLeadership & StrategyContribute as a member of the Leadership Team supporting strategic planning and organizational decision-makingTranslate strategic priorities into actionable plans and support implementation across the AssociationFoster collaboration and alignment across departments to advance organizational goalsBrand & CommunicationsProvide strategic oversight of brand marketing and communicationsStrengthen the YMCAs public profile and reputation across the communities we serveEnsure consistent credible and values-aligned messaging across all platformsStrategic Planning & PerformanceSupport the development and implementation of the Associations strategic and annual operating plansEstablish andmonitorperformance measures dashboards and key metricsLeverage data and insights to support decision-making and continuous improvementPartnerships & Government RelationsBuild and sustain strategic partnerships with community corporate and government stakeholdersSupport coordinated government relations efforts across the AssociationIdentifyopportunities that advance the YMCAs mission and long-term sustainabilityQualificationsProgressive senior leadership experience in strategy partnerships brand or related areasProven ability to build and sustain high-level partnerships across sectorsExperience translating strategy into actionable plans with measurable outcomesStrong leadership team development and change management capabilitiesExpertisein brand stewardship communications and reputation managementStrong analytical and decision-making skills with a data-informed approachExceptional interpersonal and relationship-building skillsPost-secondary education in a relevant discipline or equivalent experienceCompensation & Work ModelSalary range: $150000 $170000Competitive benefits package including health benefits participation in a Registered Pension Plan (RPP) and YMCA membershipHybrid work model with travel across YMCA locations asrequiredAbout the YMCA of Simcoe/MuskokaThe YMCA of Simcoe/Muskoka is a charity dedicated to building healthier stronger communities by promoting physical mental and social well-being for all. We serve over 64000 individuals across Simcoe County Muskoka and Parry Sound through a wide range of inclusive and affordable programs and Additional InformationFor a comprehensive overview of the role including full responsibilities qualifications and other key details please refer to the Executive Brief linked to ApplyKCI Search Talent has beenretainedto conduct this leadership view the full Executive Brief and apply please visit: applications and inquiries should be directed to: note: ApplicationssubmittedthroughDayforcewill not be considered. Candidates must apply directly through KCI Search role is for an existing vacancy that is available or will be available at the time of fulfillment. We wish to express our appreciation to all applicants for their interest in this position; however only candidates selected for an interview will be YMCA of Simcoe/Muskoka is committed to fair and accessible employment goal is a diverse inclusive workforce that reflects the communities we step of our recruitment process is human-led; we do not use artificial intelligence (AI) or automated screening needing employment accommodation in the hiring process or job postings in an alternative format may contact the People and Culture department keeping with our commitment to child and youth safeguardingjob offers are contingent on the successful completion of a Police Records Check and employment reference checks. Police Records Checks are reviewed on an individual basis and the offense(s) - if any - is considered in the decision-making process in relation to the requirement of working with children therefore not eliminating all candidates with a record from being offered a position. Police Records Checks must be renewed every three years.