Associate Director, Neuropsychiatry HCP Marketing

Biogen

Job Location:

Cambridge, MA - USA

Monthly Salary: $ 164000 - 226000

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

About This Role

This Associate Director Neuropsychiatry HCP Marketing is responsible for establishing strategic direction of HCP engagement for our neuropsychiatry franchise with a focus on postpartum depression. More specifically this position will focus on developing HCP strategic engagement plans partner with the sales force on personal promotion and lead key solutions to educate and activate HCP audiences in Womens Health and Psychiatry.

What Youll Do

Ensure specific HCP promotional initiatives including marketing programs and campaigns are executed effectively efficiently within budget and in accordance with all regulatory/legal requirements.

Cultivate strong relationships with alliance partner cross-functional partners and all agencies. Manage relationship with agency to ensure expected deliverables are met.

Lead OB/Gyn Psychiatry and Advanced Practitioner marketing initiatives in close collaboration with our collaboration partner and other key functional partners.

Specific initiatives may include:

Lead key components of HCP strategy including targeting segmentation and go to market evolution for OB/Gyn Psychiatry and Advanced Practitioner audiences

Lead communications plan for key HCP audiences

Plan and execute all engaging content across personal and key omnichannel environments for HCP audiences

Define strategy and tactical plan for supporting integrated systems to improve education and support for maternal mental health

Drive insight driven evolution of communications and tactics by analyzing/measuring program performance and leading customer-centric refinements

Who You Are

You understand what impactful customer engagement looks like to drive behavior change. You have strong ability to effectively influence collaborate and communicate with internal stakeholders at all levels of the organization and external business partners. You love to innovate across all areas including innovative strategies programs and tactics that leverage advancements in technology media and communications.

Qualifications:

Bachelors degree required; MBA preferred

Minimum of 5 years of pharmaceutical or biotech product marketing/commercial experience. Proven track record of success.

Preferred Skills

Experience within Neuro-Psych Womens Health PCP and/or specialty markets that cross-cut specialized and primary care audiences

Customer-facing experience

Experience working with an alliance partner

Prior product launch experience or working in underdeveloped marketplaces

Ability to deliver results in a fast-paced environment and roll-up your sleeves culture. A self-starter who functions well both independently and within a team.

Proven ability to manage multiple projects and priorities to meet deadlines.

Ability to think innovatively in terms of engaging with customers and meeting their needs.

Job Level: Management

Additional Information

The base compensation range for this role is: $164000.00-$226000.00

Base salary offered is determined through an analytical approach utilizing a combination of factors including but not limited to relevant skills & experience job location and internal equity.

Regular employees are eligible to receive both short term and long-term incentives including cash bonus and equity incentive opportunities designed to reward recent achievements and recognize your future potential based on individual business unit and company performance.

In addition to compensation Biogen offers a full and highly competitive range of benefits designed to support our employees and their families physical financial emotional and social well-being; including but not limited to:

Medical Dental Vision & Life insurances
Fitness & Wellness programs including a fitness reimbursement
Short- and Long-Term Disability insurance
A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
Up to 12 company paid holidays 3 paid days off for Personal Significance
80 hours of sick time per calendar year
Paid Maternity and Parental Leave benefit
401(k) program participation with company matched contributions
Employee stock purchase plan
Tuition reimbursement of up to $10000 per calendar year
Employee Resource Groups participation

Why Biogen

We are a global team with a commitment to excellence and a pioneering spirit. As a mid-sized biotechnology company we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning growth and expanding their skills. Above all we work together to deliver life-changing medicines with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds cultures and perspectives make us a stronger and more innovative company and we are focused on building teams where every employee feels empowered and inspired.Read onto learn more about our DE&I efforts.

All qualified applicants will receive consideration for employment without regard to sex gender identity or expression sexual orientation marital status race color national origin ancestry ethnicity religion age veteran status disability genetic information or any other basis protected by federal state or local law. Biogen is an E-Verify Employer in the United States.

Required Experience:

Director

About This RoleThis Associate Director Neuropsychiatry HCP Marketing is responsible for establishing strategic direction of HCP engagement for our neuropsychiatry franchise with a focus on postpartum depression. More specifically this position will focus on developing HCP strategic engagement plans ...