Global Portfolio & Activation Lead (HFX)
Job Summary
Job Description:
Global Portfolio & Activation Lead (H/F/X)
Segment : Royal Canin
Type de contrat : CDI
Localisation : Aimargues France
What are we looking for
Experience requirements:
- 6 years in Sales Sales Ops Trade/Brand/Category Marketing or Innovation roles with a proven track record in launches and in-market activation.
- Proven delivery of complex cross-functional projects with multiple stakeholders.
- Strong influencing and stakeholder management skills including with senior leaders without direct authority.
- Ability to convert strategy into execution - playbooks toolkits training and adoption.
- Strong commercial and analytical thinking - builds simple business cases defines KPIs and makes trade-offs.
- Fluent English with excellent written and verbal communication.
Desirable experience:
- Strong understanding of Royal Canin business model and pet professional recommendation dynamics.
- Experience in PRO ecosystems (breeders shelters other professionals) or adjacent professional channels (Vet Pharmacy B2B).
- Exposure to digital marketing CRM lifecycle journeys content and performance marketing.
- Experience with product management / R&D intake and stage-gate innovation governance.
Critical capabilities
- Balances Stakeholders - Aligns diverse stakeholders and secures decisions that protect PRO channel priorities.
- Plans and Aligns - Builds clear activation plans with milestones and contingencies and drives delivery to readiness and adoption.
- Ensures Accountability - Owns end-to-end delivery clarifies roles and follows through until closure.
- Decision Quality - Makes timely sound calls with sufficient data even amid uncertainty.
- Nimble Learning - Runs rapid test-and-learn updating playbooks and activation based on performance and field feedback.
What would be your key responsibilities
- Define and drive the global PRO portfolio and activation strategy with clear choices prioritisation and a strong growth focus.
- Translate portfolio and innovation priorities into market-ready activation roadmaps playbooks toolkits training and launch assets.
- Lead cross-functional activation projects with Innovation R&D CMI Brand Corporate Affairs Regions Markets Sales Legal and external agencies.
- Build insight-led business cases using market category competitor customer and PRO ecosystem data.
- Partner with regions and key markets to scale global priorities capture local learnings and improve activation performance.
- Influence senior stakeholders secure alignment clarify ownership and ensure on-time delivery from strategy to execution.
What can you expect from Mars
- Global Impact: Work at the heart of Royal Canins international HQ a unique campus housing 800 associates two laboratories and our flagship factory.
- Innovation Culture: Join a team that is actively moving toward Second Brain AI integration and cutting-edge longitudinal research.
- Career Growth: Access world-class development through Mars University and opportunities for cross-functional moves within the global Mars Petcare ecosystem.
- Purpose-Driven Work: Every day you will contribute to our mission: A Better World for Pets.
- Competitive Package: Industry-leading salary benefits and company bonus.
#LI-KD1 #mars #royalcanin #bettertogehter
About Company
Mars proudly makes the treats, nutritious meals, and many of your favorite products. Learn why we’re ready to become a part of your family.