Director of Measurement & Reporting

As the Director of Measurement & Reporting within the Media OS product organization you will own the vision strategy and execution for how performance insights campaign analytics and privacy-safe measurement evolve across our activation platform. You will lead a portfolio that delivers accurate actionable and trustworthy intelligencepowering advertiser decision-making internal optimization workflows and the next generation of Media OS automation and predictive capabilities.

You will drive a multiyear roadmap that spans data architecture reporting frameworks workflow simplification and scalable measurement innovation. Partnering closely with Engineering Data Science Identity Activation Partnerships and customer-facing teams you will steward end-to-end product deliveryfrom foundational schema design and platform migration to global launch scale and continuous refinement.

This role is ideal for a product leader with deep measurement expertise strong data instincts and a passion for transforming complex technical systems into intuitive high-trust customer experiences. You will play a key leadership role in shaping how Media OS quantifies value drives adoption and unlocks performance impact for advertisers while building the underlying systems that enable organizational clarity repeatability and strategic acceleration.

Key Responsibilities:

Lead the Product Vision & Strategy

Own the strategic direction for the Media OS Measurement & Reporting portfolio defining a long-term vision that aligns to business growth and customer needs.

Drive product strategy grounded in market realities competitive insights and advertiser pain points.

Develop clear value propositions and product narratives that guide roadmap prioritization and inspire cross-functional alignment.

Ensure the product portfolio continuously differentiates through innovation measurable performance impact and customer-centric outcomes.

Shape and Execute a Strong Roadmap

Partner deeply with Engineering Data Teams and other cross-functional partners to define refine and execute a scalable roadmap.

Identify opportunities for platform expansion workflow simplification automation and new measurement capabilities.

Balance short-term delivery with long-term architectural and strategic investments.

Create frameworks that allow for repeatable roadmap prioritization across use cases customer segments and geographies.

Drive Adoption Performance & Customer Impact

Lead product readiness enablement and adoption strategies that help teams understand use and champion your products.

Build data-backed mechanisms to identify adoption blockers usability gaps and unmet customer needs.

Turn insights into product improvements that increase usage drive stickiness and unlock revenue impact.

Ensure customer experiences are intuitive integrated and deliver value from onboarding through advanced usage.

Guide Go-to-Market in partnership with Strategy & Product Marketing

Partner with Product Marketing to shape strategic launch moments positioning and messaging.

Ensure GTM efforts reflect product reality customer needs and market opportunity.

Collaborate on launch requirements readiness criteria and success metrics ensuring organizational alignment and clarity.

Provide subject-matter expertise during GTM planning supporting clear

communication of capabilities and customer value.

Build and Lead a High-Performing Product Organization

Manage and mentor a team of Product Managers/Owners focused on

measurement reporting and advertiser analytics.

Foster a high-performance culture grounded in customer empathy data-driven thinking and execution excellence.

Raise talent density through coaching clear role definition and thoughtful career paths.

Champion cross-functional collaboration and alignment across engineering sales marketing and analytics teams.

Operate with Excellence & Scale

Define product success metrics tied to adoption usage platform reliability and revenue contribution.

Use data to guide product decisions measure impact and continuously optimize platform performance.

Build durable systems rituals and processes that enable fast confident decision making and scalable execution.

Ensure operational rigor across planning delivery and measurement.

What Youll Bring:

10 years of product management leadership in AdTech MarTech analytics media measurement and/or digital media.

Proven track record of leading complex product portfolios from strategy to scaled adoption.

Deep expertise in measurement reporting insights or advertiser-facing analytics platforms.

Strong ability to translate customer needs into product requirements frameworks and prioritized roadmaps.

Exceptional communication and storytelling skills especially when influencing senior stakeholders.

Analytical mindset with fluency in product performance measurement and data driven decision-making.

Passion for scaling teams building systems and creating repeatable excellence across product development.

IQVIA is a leading global provider of clinical research services commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at

IQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability status as a protected veteran or any other status protected by applicable law. is committed to integrity in our hiring process and maintains a zero tolerance policy for candidate fraud. All information and credentials submitted in your application must be truthful and complete. Any false statements misrepresentations or material omissions during the recruitment process will result in immediate disqualification of your application or termination of employment if discovered later in accordance with applicable law. We appreciate your honesty and professionalism.