Senior Manager Cross channel

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
  
  

Role Summary and Impact

As part of theGlobal Operations Centre (GOC) you will work closely with teams across the United States Europe and Asia to deliver high-impact solutions in a collaborative multicultural environment. We are looking for an Associate DirectorCross channelwho willdo:

• Client & Channel LeadershipAct as the lead and primary point of contact for key digital marketing channelsincluding Search Social Programmatic Buying Units (PBU) Ad Operations or Commerce (all or couple of them). Represent the Global OperationsCenter(GOC) in all channels wise agency/market interactions ensuring expectations are managed and consistently met. Serve as the custodian of activation excellence for assigned channels driving trust and accountability across global stakeholders.

• Campaign Activation & Performance OversightOversee the activation and optimization of campaigns across multiple channels and designated markets. Ensure flawless execution that aligns with broader media strategies and brandobjectives. Work in close partnership with local and regional teams tomaintainconsistency enhance performance and deliver measurable impact through detailed reporting and actionable insights.

• Stakeholder Management & Business PartnershipBuild andmaintainstrong relationships with internal market teams (Europe U.S. Asia MEA AUNZ) agency partners and cross-functional groups. Act as a strategic advisor offering data-driven solutions tailored to regional needs while upholding global standards. Partner with leadership and internal clients to drive innovation resolve challenges and influence strategic decisions that contribute to business growth.

• Operational Excellence & GovernanceDesign implement and manage scalable workflows and Standard Operating Procedures (SOPs) to enhance operational efficiency campaign quality and consistency. Enforce compliance with global taxonomy quality assurance and platform governance data and feedback toidentifyimprovement areas ensure process adherence and escalate issues to theappropriate stakeholdersfor resolution.

• Team Leadership & Talent DevelopmentLead mentor and develop a high-performing team of subject matter experts responsible for campaign execution optimization and reporting. Foster a collaborative accountable and growth-oriented team culture. Ensure efficientteam resourcing continuous skills development and alignment with organizationalobjectivesthrough regular feedback coaching and performance evaluation.
• Innovation Automation & Business GrowthProactivelyidentifynew business opportunities within existing accounts and emerging markets. Collaborate with directors and senior leadership to develop compelling discussions for onboarding new scopes of work. Champion the adoption of internal and external automation tools and technology solutions to drive operational efficiency and future-proof activation capabilities.
• Coordination with internal teamto overall smooth running for operations.
  

Skills and Experience

If this opportunity looks right for you we are looking for candidates who have:

• 6yearsprofessional experience indigital media execution
• You are at least one biddable media platform expert out of Google Ads Meta DV 360 with hands on experience across other platforms including but not limited to SA 360 Bing Search DCM Amazon ads Twitter LinkedIn and more.
• You are proficient in Microsoft Excel and Google Sheet
• Minimum team size handled 8-20 people.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

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