Strategic Communications Specialist
Ankeny, IA - USA
Job Summary
The Strategic Communications Specialist supports the execution of integrated communications strategies that strengthen the Moms Meals brand and expand visibility across priority audiences. This role blends public relations and social media responsibilities helping drive consistent audience-focused storytelling across earned owned and shared channels.
Working closely with marketing team members and cross-functional partners this position supports day-to-day execution across media relations and social channels with increasing independence while contributing to planning content development and performance tracking to enhance impact and results.
Position Responsibilities may include but are not limited to:
- Support development and execution of integrated communications plans aligned with business priorities
- Translate complex business priorities and initiatives into clear audience-relevant messaging across communications channels
- Execute day-to-day media relations efforts including media list development pitching follow-up and drafting materials such as news releases briefing documents and talking points
- Own social media content planning and editorial calendar execution including aligning content to campaigns and business priorities as well as day-to-day scheduling and publishing
- Support executive visibility through development of social content contributed content and briefing materials
- Partner cross-functionally to ensure alignment and consistency across communications and campaigns
- Monitor media coverage and social media performance summarizing insights and supporting recommendations to improve results
Required Skills and Experience
- Bachelors degree in public relations communications journalism or a related field
- 2-4 years of experience in public relations communications or social media
- Demonstrated experience supporting media relations and managing social media channels
- Strong writing and editing skills across a variety of formats and audiences
- Ability to manage multiple projects and priorities with strong attention to detail
- Experience collaborating with cross-functional teams
- Demonstrated ability to manage multiple communications workstreams with increasing independence
Preferred Skills and Experience
- Experience in health care nutrition or a related industry
- Familiarity with media monitoring and social analytics tools (e.g. Cision Brandwatch)
- Proactive and accountable with the ability to take initiative and follow through
- Strong collaborator who builds effective working relationships
- Detail-oriented with strong organizational and follow-through skills
- Curious and engaged with media social and industry trends
Physical Requirements
- Repetitive motions that include the wrists hands and/or fingers
- Sedentary work that primarily involves sitting remaining in a stationary position for prolonged periods
- Visual perception to perform job including peripheral vision depth perception and the ability to adjust focus
Required Experience:
IC