Manager, Value Busch Family

Anheuser-Busch

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profile Job Location:

New York City, NY - USA

profile Monthly Salary: $ 125600 - 149150
Posted on: 7 days ago
Vacancies: 1 Vacancy

Job Summary

Dreaming big is in our DNA. Its who we are as a company. Its our culture. Its our heritage. And more than ever its our future. A future where were always looking forward. Always serving up new ways to meet lifes moments. A future where we keep dreaming bigger. We look for people with passion talent and curiosity and provide them with the teammates resources and opportunities to unleash their full potential. The power we create together when we combine your strengths with ours is unstoppable. Are you ready to join a team that dreams as big as you do

SALARY: $125600 - $149150 bonus and long-term incentive eligible

COMPANY:

ROLE SUMMARY:

The worlds leading beverage company is home to the largest and most well-known and loved beer brands. Were looking for a Digital Brand Manager to join the team and lead end to end strategy across organic social and earned media campaigns.

As the Digital Brand Manager you are responsible for owning strategy and execution of digital and social content across all organic and earned media campaigns. You will lead communication with agency partners and internal brand leads review social posts and activations across various channels lead all aspects of content creation and handle media partner relationships to deliver content in a timely manner. Looking for an individual who can leverage appropriate channels and moments to drive engagement that ultimately drive brand goals. Must be excellent at working cross functionally and adding expertise for ecommerce website email data and doer teams as well as strategically and creatively supporting national partnership and retail programs. Excellent communication and industry knowledge is important in order to be successful in this role.

This role will also manage Busch Lights influencers Merchandise website email and social strategy.

JOB RESPONSIBILITIES:

  • LEADING
  • Organic Social: Content calendar social photo-shoots equity and earned campaign social plan social reporting paid support of organic social
  • Social Earned: Briefing execution creative reporting rules data forms for planned or real time social led earned moments
  • ecommerce: Digital shelf content brand ecommerce dollars execution portfolio e-comm POC brand ecommerce creative
  • Influencer: Unpaid roster recruitment seeding kits influencer social posts
  • CRM: All emails from Bud including always on earned promo launches merchandise
  • Website: Ongoing site management and content upload product launches Earned campaign page builds
  • CM Management
  • Data team
  • 5 days in office

JOB QUALIFICATIONS:

  • Bachelors degree required
  • 6 years experience as a Digital Brand Manager
  • Experience driving organic social and earned media campaign strategy and activations
  • Ability to strategical leverage various social channels; Instagram Facebook Twitter
  • Understanding of brand messaging and content in order to lead a team of designers and give direction for content that aligns with brand goals
  • Experience working with media agencies and/or social partners for execution of campaigns
  • Previous expertise at a social or digital media agency brand company and/or social platform
  • Strong problem-solving skills.
  • Ability to work collaboratively and cross functionally within a large organization
  • Excellent written and verbal communication as well as ability to stay up to date with social trends
  • Ability to work in an environment of tight deadlines and to consistently challenge and be challenged on performance results

WHY ANHEUSER-BUSCH:

At Anheuser-Busch our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer Anheuser-Busch has delivered a legacy of brewing great-tasting high-quality beers that have satisfied beer drinkers for generations. As the nations top brewer one of the fastest growing spirits companies and an insurgent force in energy drinks we drive economic prosperity nationwide through investments in our people facilities and communities. We are the only alcohol company that invests in the U.S. at this scale.

BENEFITS:

  • Health benefits including Medical Dental Vision Wellness and Tax-Advantaged Savings and Spending Accounts
  • Life Insurance and Disability Income Protection
  • Generous Parental Leave and FMLA policies
  • 401(k) Retirement Savings options with a company matching contribution
  • Chance to work in a fast-paced environment among a company of owners
  • Free Beer!


Required Experience:

Manager

Dreaming big is in our DNA. Its who we are as a company. Its our culture. Its our heritage. And more than ever its our future. A future where were always looking forward. Always serving up new ways to meet lifes moments. A future where we keep dreaming bigger. We look for people with passion talent ...
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About Company

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America's best-loved brewery and beers, creating stronger communities and meaningful moments for over 165 years. Bringing people together for a Future with More Cheers.

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