Product Marketing Manager

Make is the leading visual platform for anyone to design build and automate anythingfrom tasks and workflows to apps and systemswithout the need for coding skills. We are headquartered in the flourishing tech hub of Prague Czech Republic and our teams are spread across the USA UK Germany France Canada India and Chile among other locations.

The Role

As a Product Marketing Manager at Make you will own at least one key pillar of Makes product marketecture taking full responsibility for how its positioned launched and understood by customers prospects and the market at large. Youll work at the intersection of product marketing and sales to translate deep product knowledge into crisp messaging high-impact go-to-market plans and sales enablement that actually gets used. The ideal candidate is hands-on and able to understand a product from the inside out not someone who learns about it through briefing docs but someone who builds with it breaks it and knows exactly how real customers use it to solve real problems. They bring sharp commercial instincts a bias for execution and the credibility to influence cross-functional stakeholders who need a partner not a gatekeeper to bring capabilities to market.

What Youll Do

• Own the end-to-end go-to-market execution for product capabilities within your domain from launch strategy through post-launch measurement ensuring no milestone internal communication or external activation is missed.
• Craft product naming messaging pillars and positioning frameworks that are differentiated value-focused and consistently applied across web sales and content channels.
• Collaborate with product teams early in the development lifecycle not just at launch to define business rationale launch objectives success metrics and alpha/beta program participation that validates positioning before broad release.
• Build sales enablement materials (battle cards demo scripts one-pagers) that equip revenue teams to articulate value confidently and consistently in both self-serve and sales-led motions.
• Drive competitive intelligence for your domain maintaining a current credible view of how Makes capabilities compare.
• Analyze launch performance through both qualitative and quantitative lenses extracting and disseminating the insights that sharpen future release strategies.
• Represent Make as a subject matter expert for your domain in webinars and external events presenting with confidence and clarity.
• Champion AI tools across your own workflow to accelerate output quality reduce cycle time on launches and model the same automation-first mindset Make enables for its customers.

What Were Looking For

• Product Marketing Depth: 3 years of product marketing experience (or closely related role) with demonstrated ownership of launches from brief through measurement. Experience at a B2B SaaS company is strongly preferred.
• Hands-On Product Mastery: You are capable with technical products or are prepared to invest the time to become genuinely proficient before your first month is done. You can demo capabilities in your domain without a script spot gaps in how features are positioned relative to how customers actually use them and walk into a PXE meeting and add value immediately.
• Messaging and Positioning Craft: You can distill complex technical capabilities into clear compelling value propositions that resonate with buyers and users. You know the difference between features and outcomes and you write the latter.
• Go-to-Market Execution: Youve built a go-to-market strategy and run cross-functional launches with multiple stakeholders across marketing and tight timelines. You know how to keep things moving surface blockers early and ensure nothing falls through the cracks.
• AI Automation Landscape Fluency: You have a strong working knowledge of the AI & and automation market or are willing to invest time to quickly develop this knowledge. This includes understanding how AI agents and agentic applications are reshaping business operations. You follow this space and can speak credibly about where its headed.
• AI-Augmented Productivity: You actively use AI tools to improve and accelerate your own work from research to content creation to competitive analysis. Youre not waiting for someone to show you how; youre already doing it.
• Customer and Market Curiosity: You participate in customer calls beta programs and discovery conversations not because youre asked to but because it makes your work better. Youre genuinely interested in how customers think about the problems Make solves.
• Data-Informed Judgment: You know how to use product usage data campaign metrics and qualitative customer feedback to build a case influence a decision or change course. You dont just report numbers you turn them into action.
• Cross-Functional Collaboration: You build genuine trust with product managers sales content and demand gen not by being agreeable but by being reliably useful. You bring clarity and momentum to shared work.

What we offer:

• RSUs grant in a rapidly growing company raising its value every day
• Annual bonus
• Multinational team with 42 nationalities creating the future of automation
• Learning & Development plan (online language professional courses conference tickets and other trainings) & 2 Company Learning Days per year
• 1 Company Impact Days per year
• Notebook/Macbook and 34 curved monitor
• 25 days of vacation 4 sick days company day off on 31st December
• 10 care days to care for your loved ones
• Extra parental vacation (3-6 months)
• RSUs grant for a newborn child
• Life insurance
• Benefit Plus Cafeteria (incl. MultiSport Card)
• Remote working allowance
• Snack bar coffee tea fruit and vegetable and sweets all day - every day - available for everyone
• Wednesday lunch
• Flexible working hours home office
• Company therapy pets in Pragues office (dog-friendly office)
• Company 3D printer
• Team buildings parties and company events multiple times a year

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