Brand & Customer Manager

Job Description

As a Brand & Customer Manager (BCM) in the Pharma Business Unit you will hold brand management responsibility for product(s) within the Our Companys pharma portfolio primarily driven by cardiovascular brands.

In this role you will contribute to the development and execution of marketing and promotional strategies and activities to support the growth of the portfolio prepare for future launches and maximize opportunities across more mature brands.

The role focuses on building a strong understanding of new and evolving markets and translating data and insights into clear hypotheses and priorities. The BCM brings an analytical approach and connects market dynamics customer insights and business objectives to support robust brand planning and effective crossfunctional alignment.

Execution excellence will be a critical success factor in this role. The BCM is expected to drive disciplined and highquality execution of action plans including the development of compelling materials delivery of brand initiatives and events and effective orchestration of activities to ensure strategy is translated into impact.

In addition you will contribute to maximizing the performance and sales of established and more mature products within the pharma portfolio by identifying and materializing commercial opportunities in the market ensuring sustained growth and continued relevance.

The role requires the ability to navigate different lifecycle stages simultaneously combining executional excellence today with strategic brand building for tomorrow.

This is a highly exciting opportunity for a BCM to shape the future pharma portfolio contribute to transformational launches and make a meaningful impact on patients and the healthcare system.

Please apply before 25th April.

Primary activities and Key Responsibilities

• In this role you will drive adoption following access by translating positioning and clinical guidance into effective market activation. In close collaboration with the Therapeutic Area Manager (TAM) you will develop and deploy marketing activities and materials that complement and support field engagement and contribute to appropriate patient identification and treatment optimization.
• You will play an active role in supporting launch readiness for pipeline therapies contributing to disease and unmet need understanding access preparation and positioning efforts while partnering crossfunctionally to support aligned execution.
• You will act as a strong project owner and informal leader coordinating crossfunctional collaboration supporting prioritization of joint efforts clarifying goals and milestones and enabling decisionmaking and compliance.
• You will lead the development of therapeutic and brand materials and content and deliver key initiatives (such as webinars digital and omnichannel campaigns scientific meetings and other engagement activities) while managing internal review governance and project approval processes.
• You will collaborate closely with the TAM to ensure a truly customercentric approach supporting the translation of brand strategy into meaningful tailored interactions and providing support to local customer activities and projects to strengthen customer experience and impact.
• As a BCM you are expected to actively engage with customers and key stakeholders to deeply understand and gather insights on their needs and barriers and build strong relationships that drive strategic brand development and market success.
• You will integrate AIenabled insights and tools to strengthen marketing activities across the portfolio supporting the evolution of our gotomarket approach and enhancing learning focus and impact.
• You will be responsible for analyzing local market trends and integrating data insights and measurement throughout the marketing framework.

Education Background & Experience

• University degree in Business Economics Life Sciences or a related field
• Experience in marketing or project management within a healthcare setting (e.g. pharma biotech or related industries) or management/strategy consulting
• Experience in the cardiovascular therapeutic area is considered an advantage
• Exposure to both primary and secondary care settings with diverse stakeholder experience is a plus
• Strong project leader with the ability to influence and informally lead crossfunctional teams
• Digitally savvy with a high level of analytical capability
• Proven ability to partner with customers and build sustainable longterm relationships
• Skilled in leveraging customer insights to inform solutions and drive strategy
• You can influence and work effectively within a matrix and multi-cultural environment. You are an excellent communicator both in Danish and English language
• Ambitious curious and comfortable operating in a highly regulated and compliance-driven environment

Why choose Our Company in Denmark

At our company our employees are at the heart of our success. We are committed to creating an attractive work environment that fosters personal and professional growth. We actively cultivate a sense of community encouraging teamwork and meaningful connection among colleagues. With flexible work arrangements a competitive compensation package and a comprehensive benefits program we prioritize your well-being and work-life balance. Our offerings include for example a private health insurance a fitness allowance and access to professional mental health counseling ensuring that you have the support you need to thrive both personally and professionally. Join us and be part of a team that values your contributions and invests in your future.

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