Growth Lead

New Delhi - India

Monthly Salary: Not Disclosed

Experience Required: 4-5years

Posted on: 16 hours ago

Vacancies: 1 Vacancy

Job Summary

About Fibmesh

Fibmesh is on a mission to revolutionise the way networks are built and managed making the entire process from idea to provisioning as effortless as the functionality of dragging and dropping items on a digital canvas. Our focus on internet infrastructure is driven by our belief that it is the backbone of a connected world and plays a crucial role in shaping the future of technology. With our cutting-edge solutions and innovative approach we aim to make configuring digital infrastructure as simple and effective as possible.

We are building a team to reimagine and recreate the foundations for the Digital Future.

If youre driven by passion to redefine digital infrastructure love innovation can be relentless towards your goals wed love to hear from you.

Designation Growth Lead

Department Growth

Fibmesh is looking for a passionate and experienced Growth Lead to spearhead the growth efforts for Fibmesh. As a key member of the team you will be responsible for driving customer acquisition shaping our brand identity and crafting a go-to-market strategy that propels Fibmesh into the spotlight.

This role requires a dynamic marketer who thrives in fast-paced environments has a deep understanding of digital and traditional marketing channels and can build a strong narrative around our innovative product offerings.

Key Responsibilities:

Go-to-Market Strategy:

Develop and execute a robust go-to-market strategy
Identify key target audiences and design tailored data-driven campaigns to drive awareness adoption and retention.
Research competitors and market trends to position Fibmesh as a standout solution.

Marketing Campaigns:

Plan create and execute multi-channel marketing campaigns to drive customer acquisition.
Set KPIs for campaigns and track their performance to optimize for ROI.

Branding Messaging & Positioning:

Establish a strong consistent brand identity for Fibmesh.
Craft compelling messaging and positioning that clearly communicates the value proposition of Fibmesh to various audiences (e.g. individuals businesses enterprises).
Ensure branding and messaging consistency across all touchpoints

Social Media Management:

Build and manage Fibmeshs presence across social media platforms (LinkedIn Twitter Instagram etc.).
Develop a content calendar to engage the audience with relevant and impactful posts.
Monitor social media metrics to identify growth opportunities and trends.

Content Marketing:

Lead the creation of blogs case studies videos and guides to showcase Fibmeshs use cases and benefits.
Work with designers and writers to ensure content is visually appealing and resonates with the target audience.
Optimize content for SEO & AEO and improve discoverability through search engines.

Public Relations (PR):

Develop and maintain relationships with media outlets and journalists
Pitch stories write press releases and handle inquiries to build a strong public narrative & position Fibmesh as a thought leader in cybersecurity networking and innovative technology.

Analytics and Reporting:

Monitor key marketing metrics (traffic conversions CAC) to generate actionable insights.
Create regular reports demonstrating marketing impact on business growthand run A/B tests to optimize campaign performance continuously.

Requirements

Qualifications:

4-7 years of experience in marketing growth or similar roles ideally in the SaaS cybersecurity networking or tech space.
Bachelors degree in marketing Business Administration Communications or a related field. MBA or advanced degree is a plus.

Skills:

Strong knowledge of digital marketing performance marketing and branding.
Proven ability to craft compelling marketing narratives and campaigns.
Experience in using analytics tools (Google Analytics HubSpot etc.) to track and measure campaign success.
Excellent written and verbal communication skills.
Familiarity with AEO SEO SEM PPC and other online marketing techniques.
Knowledge of social media management tools.
Creative thinker with strong problem-solving skills.
Ability to multi-task & work as an Individual Contributor Role

What Were Looking For:

A visionary who can transform marketing strategies into measurable results.
A storyteller who understands the technical complexities of Fibmesh and can simplify it for diverse audiences.
A growth hacker with a proven track record of scaling startups and driving user acquisition.

Benefits

Why Join Us

Be part of a cutting-edge startup thats redefining networking and cybersecurity with innovation.
Shape the future of a product that empowers users with secure connectivity and ownership of their data.
Work in a dynamic collaborative environment with a passionate team dedicated to making an impact

Location: Location Delhi NCR/ Gurgaon Region. Flexible (Hybrid/On-Site)

Compensation: Competitive salary with performance-based incentives. Equity options available.

Required Skills:

Fibmesh is an innovative tech startup specializing in network solutions. Our NeuConnect & NeuConnect offerings are changing the landscape of digital connectivity. As a Community Engagement Intern your main goal is to get more people interested in the Fibmesh Neu app. You will help increase its visibility downloads both organically and through campaign strategies. Responsibilities include but are not limited to: Promote Fibmesh Neu across social media and other digital platforms. Help grow our user base by creating smart and effective ways to increase app downloads Come up with cool creative ideas for campaigns challenges or collaborations. Connect with college groups communities and online forums to spread the word. Assist in creating content like reels posts stories testimonials and short videos. Monitor app reviews on Playstore & Google feedback and help improve the user acquisition strategy. Assisting Mentor/Manager in other day to day activities.

Required Education:

Desired Candidate Currently pursuing or recently completed a degree in Marketing from a similar tech background. Good communication and people skills Active on social media or part of student networks Proactive self-driven and enthusiastic about trying new things Takes initiative and enjoys working independently Knows their way around Microsoft Office and basic internet tools Curious about technology basic understanding or interest is a plus

About Fibmesh Fibmesh is on a mission to revolutionise the way networks are built and managed making the entire process from idea to provisioning as effortless as the functionality of dragging and dropping items on a digital canvas. Our focus on internet infrastructure is driven by our belief that ...