Advertising & Experiential Brand

Randstad India

Job Location:

Gurgaon - India

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Creative Development
* Conceptualise strategise and design marketing launch campaign for new car launches FMC and FL.
* Define communication zone conceptualise brand imagery creatives storyline highlighting product features brand values & customer experiences. Responsible for all brand related communication assets across digital and social media channels.
* Generate new disruptive ideas and innovative approaches to differentiate the brand in a competitive automobile market.
Brand Management
* Translate product briefs into compelling creative outputs that drive brand recall awarness consideration preference and customer engagement.
* Define and articulate brand vision mission and positioning. Translate business objectives into brand strategies that drive growth and differentiation.
* Lead integrated marketing campaigns that strengthen brand awareness and engagement.
* Collaborate with various teams across organisation to ensure brand / communication consistency and creative alignment with business objectives. - Ensure consistent brand messaging tone and visual identity across all channels. - Develop and enforce brand guidelines for internal and external stakeholders.
* Seamless execution of launch campaigns promotional activities digital / medai campaigns and brand-building initiatives.

Creative Development * Conceptualise strategise and design marketing launch campaign for new car launches FMC and FL. * Define communication zone conceptualise brand imagery creatives storyline highlighting product features brand values & customer experiences. Re...