Manager, Lead Dev. (Acq) Channels, Amazon Business
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Monthly Salary:
Posted on:
14 hours ago
Vacancies:
1 Vacancy
Job Summary
About Amazon Business
Join Amazon Business where were revolutionizing B2B commerce. As a rapidly growing $50 billion global business were building a future where businesses of all sizes can find discover and purchase everything they need with unprecedented ease and intelligence. Our mission: to become the worlds most customer-centric company and the preferred strategic partner for smart business buying. From solo entrepreneurs to Fortune 500 companies we serve diverse business customers across nine countries reimagining procurement with innovative solutions that drive efficiency and growth.
At Amazon Business its still Day 1. If youre passionate about solving complex challenges creating disruptive solutions and making history this is your opportunity. Bring your insight imagination and healthy disregard for the impossible as we unlock the vast potential of B2B commerce in India.
Role Overview
Amazon Business is seeking an enterprising and results-driven Manager Sales-Led Acquisition Channels to lead and scale our largest customer acquisition channels: Tele-Sales and Feet on Street (FOS) for the MSME segment in India. This pivotal role will require building and managing a high-performing multi-agency ecosystem establishing scalable operating models powered by automation and AI and driving measurable ROI from these channels.
Key job responsibilities
As the Manager Sales-Led Acquisition Channels you will:
1. Develop and own the channel strategy for Tele-Sales and FOS defining ambitious growth targets aligned with Amazon Business Indias MSME customer acquisition goals.
2. Build and scale a high-performing multi-agency partner ecosystem identify onboard and negotiate sustainable commercial terms with multiple Tele-Sales and FOS agency partners across the country ensuring a robust diversified and competitive partner base that can flex with business demand.
3. Establish and institutionalize scalable SOPs for both channels driving consistency in execution quality of customer interactions and compliance with Amazons standards across all agency partners.
4. Leverage automation and AI-led capabilities to enhance channel efficiency including defining high-converting lead pool segments personalizing sales pitches at scale automating lead assignment and follow-up workflows and deploying AI-assisted coaching tools for sales agents.
5. Own and optimize multi-million dollar channel investments making data-driven decisions that balance immediate customer acquisition with sustainable unit economics and long-term growth.
6. Monitor analyze and improve channel ROI through rigorous performance tracking including metrics such as cost per acquisition (CPA) conversion rates agent productivity and customer lifetime value (LTV).
7. Collaborate with cross-functional teams including Product Tech Data Science and Sales to ensure channel initiatives are aligned with lead generation infrastructure CRM capabilities and overall business strategy.
8. Drive continuous improvement by identifying bottlenecks in the sales funnel running structured experiments and scaling what works across the multi-agency network.
9. Develop and present strategic plans and performance reports to senior leadership clearly articulating the impact of channel initiatives on business objectives and customer acquisition goals.
- 3 years of sales experience
- Experience analyzing data and best practices to assess performance drivers
- MBA
- Experience driving demand and managing a customer funnel across multiple channels
- Experience using data and metrics to measure impact and determine improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience managing and negotiating contracts and vendor relationships
- Experience building executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience with sales CRM tools such as Salesforce or similar software
- Experience influencing C-level executives
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Join Amazon Business where were revolutionizing B2B commerce. As a rapidly growing $50 billion global business were building a future where businesses of all sizes can find discover and purchase everything they need with unprecedented ease and intelligence. Our mission: to become the worlds most customer-centric company and the preferred strategic partner for smart business buying. From solo entrepreneurs to Fortune 500 companies we serve diverse business customers across nine countries reimagining procurement with innovative solutions that drive efficiency and growth.
At Amazon Business its still Day 1. If youre passionate about solving complex challenges creating disruptive solutions and making history this is your opportunity. Bring your insight imagination and healthy disregard for the impossible as we unlock the vast potential of B2B commerce in India.
Role Overview
Amazon Business is seeking an enterprising and results-driven Manager Sales-Led Acquisition Channels to lead and scale our largest customer acquisition channels: Tele-Sales and Feet on Street (FOS) for the MSME segment in India. This pivotal role will require building and managing a high-performing multi-agency ecosystem establishing scalable operating models powered by automation and AI and driving measurable ROI from these channels.
Key job responsibilities
As the Manager Sales-Led Acquisition Channels you will:
1. Develop and own the channel strategy for Tele-Sales and FOS defining ambitious growth targets aligned with Amazon Business Indias MSME customer acquisition goals.
2. Build and scale a high-performing multi-agency partner ecosystem identify onboard and negotiate sustainable commercial terms with multiple Tele-Sales and FOS agency partners across the country ensuring a robust diversified and competitive partner base that can flex with business demand.
3. Establish and institutionalize scalable SOPs for both channels driving consistency in execution quality of customer interactions and compliance with Amazons standards across all agency partners.
4. Leverage automation and AI-led capabilities to enhance channel efficiency including defining high-converting lead pool segments personalizing sales pitches at scale automating lead assignment and follow-up workflows and deploying AI-assisted coaching tools for sales agents.
5. Own and optimize multi-million dollar channel investments making data-driven decisions that balance immediate customer acquisition with sustainable unit economics and long-term growth.
6. Monitor analyze and improve channel ROI through rigorous performance tracking including metrics such as cost per acquisition (CPA) conversion rates agent productivity and customer lifetime value (LTV).
7. Collaborate with cross-functional teams including Product Tech Data Science and Sales to ensure channel initiatives are aligned with lead generation infrastructure CRM capabilities and overall business strategy.
8. Drive continuous improvement by identifying bottlenecks in the sales funnel running structured experiments and scaling what works across the multi-agency network.
9. Develop and present strategic plans and performance reports to senior leadership clearly articulating the impact of channel initiatives on business objectives and customer acquisition goals.
- 3 years of sales experience
- Experience analyzing data and best practices to assess performance drivers
- MBA
- Experience driving demand and managing a customer funnel across multiple channels
- Experience using data and metrics to measure impact and determine improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience managing and negotiating contracts and vendor relationships
- Experience building executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience with sales CRM tools such as Salesforce or similar software
- Experience influencing C-level executives
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Required Experience:
Manager
Key Skills
- Administrative Skills
- Facilities Management
- Biotechnology
- Creative Production
- Design And Estimation
- Architecture
About Company
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