Field Marketing Specialist APAC
Job Summary
Position Overview
The Field MarketingSpecialist APACis responsible forexecuting and managingthe companys marketingprogramsin our Asia Pacificregion focusing on the Australia andNew Zealand (ANZ)market.Reporting to the APAC Director of Field Marketing the individual will work closely withField Marketing Managersregional sales teams andcolleagues across Product MarketingContent andDigital Marketingtoexecutecoordinated optimized integrated campaigns thatdrive pipeline growthand bookings alignedwith GTM prioritiesofthe APAC commercial organization.
They will generatepipelinethroughintegrated campaigns leveraging Account Based Marketing strategies and motions supporting our commercial objectives in the APAC region.
Key Responsibilities
- Executefield events andmulti-channel online and offline programsto build and accelerate pipeline across new logos and expansion of existing accounts.
- Optimizeand nurture lead-to-revenueperformancebyleveragingABM processesworking closely with our SDR BDR and sales teams.
- Track the follow-up of leads and pipelinefrom campaigns/activitiestodrive towards commercial goals.
- Analyzecampaign and activity data to track/measure results and surface actionable analytics for the measurement andreporting on marketingROI commercialtargets and KPIs.
- Work in partnership with ourDigitalteamtoroll out digital media plans and paid digital programs thatsupport integrated campaigns.
Required Experience/Skills
- 2 years B2B marketing experience of which 1-2 years are in SaaS.
- Experience inexecuting and supportinghigh-impactcampaigns/activitiesfocused onmeasurable pipeline and revenueoutcomes.
- Experience executingin-person eventsin Australia and New Zealand markets.
- Experienceutilizingmodernplatformsinmartechand analyticsincludingTableauand.
- A team player who loves to collaborate with cross-functional teamsin-region and globally.
- Excellent communication skills both written and verbalwith experience and confidence in interactions with Marketing and Salesstakeholders.
- Motivated self-starter with the ability to effectively handle multiple projects and follow-through on deadlines with little oversight. Willing to roll up sleeves to get the job done.
- Proficientin data analysis and data processing to provide analytics needed to execute activities or review results.
- Exceptional project management skills.
- Strong understanding ofAIand how AI tools can be usedto improve buyer/customer experienceand work effectiveness.
- Prior experience marketing to Asia (including Japan) is a plus.
- Previous experience in ABM and webinar execution is a plus.
About Us
Diligent is the AI leader in governance risk and compliance (GRC) SaaS solutions helping more than 1 million users and 700000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk build greater resilience and make better decisions faster.
Learn more or follow us onLinkedInandFacebook
What Diligent Offers You
- Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
- We care about our people.Diligent offers a flexible work environment global days of service comprehensive health benefits meeting free days generous time off policy and wellness programsto name a few
- We have teams all over the world. We may be headquartered in New York City but we have office hubs in Washington D.C. Vancouver London Galway Budapest Munich Bengaluru Singapore and Sydney.
- Diversity is important to us. Growing maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team facilitate dialogue and foster understanding.
Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology insights and connections they need to drive greater impact and accountability to lead with purpose. Our employees are passionate smart and creative people who not only want to help build the software company of the future but who want to make the world a more sustainable equitable and better place.
Headquartered in New York Diligent has offices in Washington D.C. London Galway Budapest Vancouver Bengaluru Munich Singapore and Sydney. To foster strong collaboration and connection this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations you will be expected towork onsite at least 50% of the time.We believe that in-person engagement helps drive innovation teamwork and a strong sense of community.
We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race color religious creed sex national origin ancestry citizenship status pregnancy childbirth physical disability mental disability age military status protected veteran status marital status registered domestic partner or civil union status gender (including sex stereotyping and gender identity or expression) medical condition (including but not limited to cancer related or HIV/AIDS related) genetic information or sexual orientation in accordance with applicable federal state and local also consider qualified applicants regardless of criminal histories consistent with legal requirements. See alsoDiligents EEO Policy and Know Your are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability you may contact us at .
To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.
Required Experience:
IC
Key Skills
About Company
Diligent, a modern governance company, is the only comprehensive governance software provider featuring tools to improve and simplify modern day governance.