Marketing Executive

Job title: Marketing Executive

Reporting to: UK Marketing Manager

Based: London HQ

About TEAM LEWIS

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors: talented people delivering award winning campaigns; expanding client relationships into new markets or services; making strategic acquisitions. The agency its people and client campaigns have won many prestigious awards including Cannes Lions PRovoke Media ICCO European Excellence PRCA Digital Digital Impact Global Digital Excellence.

At the heart of the business is TEAM LEWIS January 2021 there was a need to respond to the challenges the COVID pandemic brought to communities and charitable organisations. TEAM LEWIS saw that support was crucial and change was needed to make that happen. Our local causes scheme was launched. Every member of TEAM LEWIS can nominate a local cause close to their heart to receive a cash addition nominated causes can also benefit from a donation in kind of expertise time and the past year TEAM LEWIS has donated almost $2million to 445 causes around the world. You can read more about TEAM LEWIS Foundation at of the role

The Marketing Executive role provides effective and efficient support to TEAM LEWIS internal marketing efforts. This role will also involve taking the lead on and responsibility for ongoing marketing campaigns and related projects.

Responsibilities

UK Marketing Activity

Support the planning and execution of UK marketing activities ensuring alignment with global strategy.

Proactively research and suggest opportunities to promote TEAM LEWIS and its services in the UK.

Build and maintain relationships with journalists partners suppliers and other stakeholders.

Main point of contact for UK-based awards including planning social promotion event management and media partner liaison.

Participate in brainstorms and training sessions.

Website & Content Management

Act as the editor for the UK regional website ensuring content is up-to-date relevant and optimised for SEO.

Manage the content calendar organising and editing blog posts case studies and news updates.

Ensure a regular pipeline of news announcements and case studies for publication on the website and external channels.

Collaborate with designers to create engaging visual and multimedia content.

Email Marketing

Manage the production and distribution of regular email campaigns and newsletters to UK audiences.

Segment and target distribution lists ensuring GDPR compliance and best practice.

Suggest and implement creative ideas for email outreach and engagement.

Monitor and report on email campaign performance.

Social Media & Online Marketing

Lead UK social media marketing activity ensuring the region is well-represented across platforms.

Manage and support SEO and SEM campaigns for the UK market.

Monitor and analyse engagement on social media responding as appropriate.

Events & Promotional Activity

Support UK events from speaker liaison to venue management ensuring delivery on time and within budget.

Liaise with internal stakeholders on topics speakers content and promotion.

Manage the production of marketing collateral sourcing quotes and liaising with designers and suppliers.

PR & Communications

Coordinate and manage executive team speaking engagements including researching opportunities preparing briefing materials and liaising with event organisers.

Support the management of the UK award programme including identifying relevant opportunities coordinating the creation and submission of entries and tracking results.

Ensure a regular pipeline of news and announcements from the UK region assisting with drafting approvals and distribution to relevant channels.

Identify and help create case studies that showcase TEAM LEWISs work preparing them for publication on the website and external channels.

Promotional Materials and Collateral

Ensures marketing supplies are available based on requirements.

Identifies new requirements and provide solution ideas and costs.

Manages printing/production of marketing collateral sourcing quotes and liaising with designers and printers/suppliers as necessary.

Reporting & Analysis

Compile and interpret reports for the monthly newsletter and other internal communications.

Monitor campaign performance data and contribute to marketing reports including website email events advertising and social media activity.

Minutes team meetings and proactively help to drive actions to ensure projects stay on track.

Manages executive team speaking engagements

Manage award programme including identifying opportunities and the creation and submission of entries

Ensure there is a regular pipeline of news and announcements from the region including drafting and approval process

Identifies and creates a regular pipeline of case studies for publication on external channels

General

Supports the Marketing Manager and the wider marketing team on projects and initiatives e.g. announcements; collateral; social media and content creation.

Be a cultural ambassador for the region and marketing; promoting initiatives internally and externally; showcasing activities and achievements on Yammer and social media.

• Attends agency and industry events as appropriate to represent the agency

• Seeks ways to increase knowledge for self-improvement and to improve the teams ability to deliver results.

• Proactive suggestions for new processes and tools to improve efficiency and performance of the team.

About you

Proficient across marketing tactics and channels including events mailers and social / online is beneifical.

Creative thinking and independent problem solving

Confident excellent communication skills (written and spoken)

Calmness under pressure and ability to deliver to tight deadlines

Well organised; ability to prioritise; attention to detail; a pragmatic approach

Energetic confident charismatic - a credible team player

Experience with CRM databases such as SharpSpring Mailchimp or HubSpot is beneficial.

Knowledge of marketing automation platforms and some experience with design photos videos HTML

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

TEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that TEAM LEWIS is a place where everyone can thrive.