Channel Marketing Specialist
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Job Location:
Boston, NH - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Our world is transforming and PTC is leading the software brings the physical and digital worlds together enabling companies to improve operations create better products and empower people in all aspects of their business.
Our people make all the difference in our success. Today we are a global team of nearly 7000 and our main objective is to create opportunities for our team members to explore learn and grow all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible.
Channel Marketing Specialist
Reports to: Director Channel Marketing
Location: Boston MA - hybrid - 2 or 3 days a week in office
We are seeking a dynamic and results-oriented Channel Marketing Specialist to join our Partner/Channel Marketing team. The Channel Marketing Specialist will play a crucial role in supporting the day-to-day activities to engage and grow our channel reseller opportunities including developing marketing programs to promote products through our reseller channel. This role will be responsible for collaborating with partners creating marketing materials managing/developing channel-focused campaigns and analyzing performance data to understand revenue growth opportunities and results. The ideal candidate will understand channel marketing strategies have excellent communication skills and a knowledge of social media program execution.
Responsibilities:
- Channel Partner Marketing Asset Creation and Delivery:
- Develop and deliver relevant marketing content resources and tools to support our partners marketing requirements.
- Collaborate with cross-functional marketing teams to ensure alignment of content with overall channel/partner strategy requirements.
- Partner Event Management Support:
- Coordinate getting the core product messaging needed for our partners from portfolio marketing.
- Coordinate any PTC logistics requirements with the internal growth/field/event marketing teams in support of events/webinars/seminars including logistics registration promotion and post-event results/leads/opportunities.
- Social Media program management for the channel team:
- Work closely across the partner marketing team to develop social media materials to be shared on PTC social channels.
- Create and maintain marketing collateral/content for partners social media use.
- Market Development Funds (MDF) oversight/management of usage/results by channel partners:
- Track performance metrics based on MDF utilization and work with Channel Marketing managers/partners to optimize campaigns/visibility of leads for maximum effectiveness and ROI.
Qualifications:
- Bachelors degree in marketing Business Administration or related field.
- 2 years of experience in channel marketing or related roles.
- Social media marketing experience is preferred.
- Strong project management skills with the ability to manage multiple projects simultaneously and meet deadlines.
- Excellent written and verbal communication skills with the ability to effectively communicate with internal teams and external partners.
- Knowledge of marketing/productivity tools such as PowerPoint/Excel/LinkedIn/Canva
- Highly organized with great attention to detail.
- Ability to thrive in a fast-paced collaborative environment.
- Bilingual (English/Spanish) candidates encouraged to apply.
PTC carefully considers a widevarietyof factorswhendeterminingcompensation.Theanticipatedannual salary range for this positionisbetween$75000 - 96000.The salary rangereflectsa good-faith estimate of compensation at the time of posting.Actualcompensationmay vary based on a candidates skills qualifications experience and location. Additionally candidates may be eligible fora performance-basedbonus.Employeesalsohavethe opportunity tobecome a PTC shareholder through our employee share purchase program(ESPP)which allowsfor thepurchaseofdiscounted PTC stock.Certainrolesmay also be eligible forparticipation in ourequity programs.Employees may be eligible for medical dental and vision insurance paid time off and sick leave tuition reimbursement 401(k) contributions and employer match flexible spending accounts life insurance disability coverage andif you are an office-assigned employeea generous commuter subsidy.All total rewards and benefits programs are subject to applicable planeligibilityand otherterms and conditions.
For more informationaboutPTCs comprehensive benefits pleasevisitourCareers Page.
PTC recruits on a rolling basis. Candidates are considered as they apply until the opportunity is filled.
Life at PTC is about more than working with todays most cutting-edge technologies to transform the physical world. Its about showing up as you are and working alongside some of todays most talented industry leaders to transform the world around you.
If you share our passion for problem-solving through innovation youll likely become just as passionate about the PTC experience as we are. Are you ready to explore your next career move with us
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Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
PTC accelerates digital transformation with a new generation of technology that powers the ways you engineer, manufacture, and service your physical products.
