Vice President, Business Development

Hearst

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profile Job Location:

Dallas, IA - USA

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

Description
Vice President Business Development
About Medium Giant Hearst
At Medium Giantwe live by a simple mantra - BE GIANT.We exist to make people feel larger than they did before. Larger in confidence. Larger in clarity. Larger in consequence. We believe the most precious gift of making people (ours our clients and our clients customers) feel like they matter.
Medium Giant is Hearsts integrated creative marketing agency a fusion of storytelling strategy and scale. We combine the reach and rigor of Hearsts audience intelligence and media ecosystem with the resonance of Medium Giants modern agile approach to brand storytelling. Together we deliver storytelling at scale connecting brands to audiences through data-driven insight-led creative that performs. As we embark on this new phase of our journey Medium Giant is seeking a highly strategic Vice President of Business Development to play an integral role in growing our agency.
Job Description
The most important role of Business Development is to drive new business growth and strategic partnerships for the agency. To that end this position will lead our efforts to identify pursue and win new business opportunities while also nurturing organic growth from existing clients. You will champion the agencys capabilities in the marketplace building relationships with prospective clients and positioning Medium Giant as a strategic partner. You will do so through strategic market intelligence compelling pitch development and effective management of our collective team and resources. You will regularly lead or support pitches for new business and expansion opportunitieswith current accounts.
The VP Business Development drives the strategic direction and execution of new business initiatives managing the pipeline from prospect identification through RFP response and pitch presentation to contract negotiation and close. Collaborates closely with agency leadership to align business development efforts with agency capabilities
and strategic priorities. Manages relationships with key prospects referral sources industry contacts and with sales teams across the Hearst portfolio. You will ensure we deliver compelling strategic responses to RFPs and pitches that demonstrate the agencys unique value proposition.
Working with...
  • This position will report to the President of the Agency and will be part of the Agency Leadership Team.
  • Internal: Agency Leadership team; Client Leadership; Creative; Integrated
  • Strategy & Media; Hearst Marketing Services; Human resources; Finance.
  • External:Client marketing team including Marketing Director; Client procurement personnel; Other agency partners; New business opportunity contacts.
Responsible for...
  • Leading the Business Development team to identify qualify and pursue new business opportunities aligned with agency capabilities and strategic objectives.
  • Developing compelling RFP responses and pitch presentations that showcase agency capabilities case studies and strategic insights.
  • Collaborating with creative strategy and account teams to craft winning proposals.
  • Managing and tracking the new business pipeline including prospect database opportunity stages win/loss analysis and revenue forecasts. Identifying developing and converting new business opportunities with existing and future agency clients.
  • Negotiating contracts and fees with marketing directors and client procurement personnel. Building and maintaining strategic partnerships and industry relationships to expand the agencys network and create referral opportunities.
  • Reporting new business pipeline metrics win rates and revenue projections to agency leadership providing regular updates on business development activities and results.
  • Working closelywith the Operations team to constantly evaluate and optimize our work process
  • Maintaining a detailed awareness of relevant market trends affecting our agency accounts and developments in the broader advertising and communications
  • industry.
Those who succeed are...
  • Able to tell a good story.
  • Able to lead and inspire the agency clients and other external partners.
  • Commercially and creatively astute.
  • Effective and fair negotiators.
  • Unafraid to takecharge when necessary be decisive and then build support for those decisions.
  • Responsible and accountable for their and others work delegating effectively to balance a varied and demanding workload and appreciating that the team working well can achieve much more than any individual.
  • Prepared to share credit and shoulder difficulties.
  • Focused on the personal and professional development of others to optimize their combined performance understanding when to give praise motivational feedback and constructive criticism.
  • Good at evaluating creative work from the clients perspective; able to give and receive feedback to support its development.
  • Knowledgeable and passionate about the agency business and where and how advertising contributes to its success.
Qualifications
  • Bachelors degree in advertising or related field
  • Minimum 15 years of advertising/marketing experience with at least eight years of work in business development
  • Hybrid/remote work environment friendly with a passion for taking advantage of on-site presence opportunities
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Required Experience:

Exec

DescriptionVice President Business DevelopmentAbout Medium Giant HearstAt Medium Giantwe live by a simple mantra - BE GIANT.We exist to make people feel larger than they did before. Larger in confidence. Larger in clarity. Larger in consequence. We believe the most precious gift of making people (o...
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Key Skills

  • Change Management
  • Financial Services
  • Growing Experience
  • Managed Care
  • Management Experience
  • Analysis Skills
  • Senior Leadership
  • Performance Management
  • Process Management
  • Leadership Experience
  • negotiation
  • Analytics

About Company

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Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous ... View more

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