Client Manager Audience & Data Strategy

Dentsu

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profile Job Location:

London - UK

profile Monthly Salary: Not Disclosed
Posted on: 13 hours ago
Vacancies: 1 Vacancy

Job Summary

The purpose of the role of Manager Audience & Data strategy is to manage day to day client relationships and ensure project delivery to support in delivering client growth and satisfaction . Building strong day to day relationships with clients and internal stakeholders to drive and deliver on a client business plan that delivers business value for the client driving the Dentsu Aegis Network commercial agenda.

Job Description:

Role Purpose:

TheClient Managersupports theClient Partnerin helping clientsachievea best-in-class audience andtechnologyapproach topaidmedia activation. Enablingclientsto achieve their businessobjectivesand drive growth.

This role requires strong knowledge of Paid Social with a particular focus on data integrity signal resilience and measurement across social platforms ensuring environments are set up for effective targeting and reliable performance measurement.

What youll do
TheClient Manageralsosupports the delivery ofbest-in-classaudience activationfrom datacleanroomsand from proprietarydentsuaudience products.

1. Audience Operations & Activation

  • Support audience setup and management across media platforms and proprietary tools like

  • Manage audience activation and measurement needswithin data clean rooms specificallyLiveRampInfosum Snowflake

  • Assistwith audience QA checks including naming conventions sizing andactivationreadiness.

  • Maintain records of live and planned audiences includingcampaign/audienceactivation status.

2. Signal Resilience & Technical Integration

  • Act as the go-to person for Paid Social data tech and measurement queries.

  • ManageCAPI integrations across all Paid Social platforms for online and offline signals.

  • Run regular maintenance and signal resilience checks for integrations flagging and coordinating fixes for any issues.

  • Deliver signal resilience audits covering Meta TikTok Snapchat and Pinterest.

  • Manage Dark Social Meta pixel and catalog sharing process

3. Measurement & Testing Support

  • Support the proposal and integration of new testing opportunities such as Social Search Channel Lift and attribution window analysis.

  • Advance wider data and tech strategies by feeding into testing roadmaps andshowcasingsuccessstories .

  • Identifyand propose signal resilience audits to wider Paid Social clients.

  • Keep close to product teams for feedback on new tools like creative fatigue analysis.

About you

  • Minimum 2-3years experiencein a similar role within apaid social team ordigitaltechnicalteam

  • Technical understanding of social platforms and related technical ecosystems

  • Working knowledge of CAPI integrations

  • Strong analyticalskillsattention to detail when handling large volumes of data.

  • Ability to createreports interpret results andprovide client level recommendations

  • Goodtechnicalproblems solving skillsand ability to keep to deadlines and communicate challenges ina timelyand concise way

Inclusion and Diversity
At Dentsu we embrace diversity and inclusion valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation benefiting our employees partners and communities.

We welcome applications from all individuals regardless of race ethnicity nationality religion gender gender identity sexual orientation age disability marital status or any other protected characteristic. Beyond recruitment we strive to create an environment where everyone feels respected supported and empowered to bring their authentic selves to work.

We recognize the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process please contact us at quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

About Dentsu
Taking a people-centered approach to business transformation we use insights to connect brand content commerce and experience underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo Japan and our 65000 employee-base of dedicated professionals work across four regions (Japan Americas EMEA and APAC). Dentsu combines Japanese innovation with a diverse global perspective to drive client growth and to shape society.

Diversity equity and inclusion sits at the heart of our Social Impact strategy our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society where everyone is equipped to thrive.

#LI-Hybrid

Location:

London

Brand:

Dentsu Media

Time Type:

Full time

Contract Type:

Permanent

Required Experience:

Manager

The purpose of the role of Manager Audience & Data strategy is to manage day to day client relationships and ensure project delivery to support in delivering client growth and satisfaction . Building strong day to day relationships with clients and internal stakeholders to drive and deliver on a cli...
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Key Skills

  • Marketing
  • Data Visualization
  • Tableau
  • Customer Segmentation
  • Microsoft Powerpoint
  • Investment Banking
  • Strategic Planning
  • Financial Modeling
  • Customer relationship management
  • Management Consulting
  • Google Suite
  • Analytics

About Company

Company Logo

Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in approximately 120 countries.

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