Brand & product marketing..

Mumbai - India

Monthly Salary: Not Disclosed

Posted on: 2 hours ago

Vacancies: 1 Vacancy

Job Summary

The Product Manager is a key role responsible for managing Product positioning pricing and customer understanding.

Skills s Competencies

Product Management positioning customer segmentation.

Product Launch management

Product Development and lifecycle management

Training and collateral for CAs for product demonstration and test drive process

Key Responsibilities

Responsibility

KPI

Product positioning basis customer needs and competitive segments

Utilise various segmentation studies and research to target precise customer needs and market gaps Conduct in-depth market research and analysis to identify market trends customer insights and competitive landscape.

Deep understanding of evolving trends and customer preferences in the PV industry to anticipate opportunities and maximise value for the

organisation.

Product Development planning lifecycle and launch management

Understanding customer value and manage product content to optimize profitability

Put in place a robust lifecycle plan which continuously enhances brand price ability and customer consideration.

Manage product launches in all aspects from

pricing production ramp up phase in/out macro sales team training and GTM.

Developing product communication along with Marcom Team

Identifying precise target customers and developing appropriate communication to maximize impact.

Develop detailed briefing documents for the various agencies in order to develop efficient communication and media plans

The Product Manager is a key role responsible for managing Product positioning pricing and customer understanding. Skills s Competencies Product Management positioning customer segmentation. Product Launch management Product Development and li...