Digital Content Creator Kwtx

About Gray Media:

Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia formally known as Gray Television Inc. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Grays additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.

About KWTX:

KWTX News 10 is the dominant local news provider for the Waco-Temple-Killeen region in the Heart of Central Texas. KWTX is the leader in every local newscast and on every digital platform. As a top-performing operation within Gray Media we live digital first in our hearts minds and souls.

Job Summary/Description:

Is your thumb permanently glued to your phone scrolling for the next big thing Do you see stories everywhere and instinctively think How would this crush on TikTok YouTube or a killer live stream Were not just looking for someone to push buttons and post links; we need a true digital architecta creative powerhouse ready to build original buzz-worthy content for KWTX Central Texas. If youre passionate about engaging local audiences in fresh dynamic content looking for someone to push buttons and post links we need a true digital architecta creative powerhouse ready to build original buzz-worthy content for KWTX. If youre passionate about engaging local audiences in fresh dynamic ways across every screen then lets make some noise!

Duties/Responsibilities will include (but not limited to):

What Youll Do:
- Create original content: Conceptualize shoot and edit compelling video and graphic content specifically designed for KWTXs digital platforms including our website apps and OTT channels.
- Dominate social media: Develop and execute daily content strategies for platforms like YouTube TikTok Facebook and Instagram turning local news into shareable high-impact stories.
- Produce live streams: Plan and execute engaging live streaming events from breaking news coverage to community spotlights interacting with our audience in real-time.
- Spot trends: Stay relentlessly curious about emerging digital trends and platform features being the first to experiment and innovate with new ways to connect.
- Collaborate fearlessly: Work hand-in-hand with our news sales and marketing teams to ensure our digital content amplifies our brand and serves our community across all platforms.
- Analyze and adapt: Dive into analytics to understand what resonates using data to inform your next big content idea and continuously improve engagement.
- Tell Central Texass story: Discover and highlight unique local stories voices and events that truly matter to our community giving them a vibrant digital life.

Qualifications/Requirements:

What You Bring:
- 2 years of experience creating compelling digital content for a news organization agency or high-engagement brand.
- A portfolio that proves you can create visually stunning and highly engaging content for diverse digital platforms.
- Expertise in video editing software and graphic design tools.
- Deep understanding of best practices and emerging trends on YouTube TikTok Facebook and Instagramyou speak their language.
- Killer storytelling instincts: You know how to hook an audience and keep them watching scrolling and sharing.
- Scrappiness and self-sufficiency: You can go from idea to execution with minimal oversight owning the creative process.
- A relentless drive for innovation: Youre not afraid to try new things fail fast and learn quicker.
- Strong communication skills: You can clearly articulate your creative vision and collaborate effectively with a diverse team.
- Urgency and a cool head: The digital world moves fast and you thrive under deadline pressure to deliver quality.

Why Youll Love It Here:
- Creative freedom: This isnt a content factory; its a lab where your ideas can come to life and truly make an impact.
- Digital-first future: Youll be at the forefront of Gray Medias exciting evolution shaping how local news connects with a digital audience.
- Community connection: Your work will directly impact and engage the people of Central Texas telling stories that matter to their daily lives.
- Innovation at its peak: Join one of Gray Medias top-performing stations on digital platformsyoull be contributing to and learning from the best!
- Growth opportunities: Were invested in your development offering chances to expand your skills and grow your career within Gray Media.
- Dynamic team: Join a passionate supportive group of storytellers who are serious about their craft but dont take themselves too seriously.

Ready to define the digital future of local news in Central Texas Show us what youve gotapply now and lets create something amazing together.

If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references

(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)

KWTX-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.