Product Marketing Manager

Chicago, IL - USA

Monthly Salary: Not Disclosed

Posted on: 22 hours ago

Vacancies: 1 Vacancy

Job Summary

Product Marketing Manager
Overview
The Product Marketing Manager plays a critical cross-functional role at Advyzongenerating product market and customer insights that influence product strategy go-to-market execution and revenue growth. This role spans the entire product lifecycle: driving launches and product promotion to existing and prospective clients.
You will partner closely with Product and Engineering Sales and Marketing to develop differentiated positioning support launches enable sellers and champion the voice of the advisor. This role is ideal for an experienced B2B SaaS product marketer who thrives at the intersection of strategy storytelling and execution.

What Youll Do
Shape Positioning & Narrative

Support and refine Advyzons product positioning messaging and value propositions across products and customer segments
Translate product capabilities market insights and customer needs into clear differentiated narratives
Create persona- and segment-specific messaging aligned to the buyer journey and key pain points

Influence Product Strategy

Partner with Product and Engineering to inform roadmap priorities using market research competitive intelligence and customer insights
Conduct workflow market and customer research to inform positioning packaging and prioritization decisions
Act as the voice of the advisor and firm across product and marketing teams

Drive Go-to-Market & Launch Excellence

Lead go-to-market execution for new products and features including launch planning messaging segmentation and channel coordination
Collaborate with demand generation and marketing colleagues to drive awareness demand and usage
Be the ultimate power user and champion of Advyzon. Ability to think and act in a variety of user types and communicate product benefits for the different customer personas.
Track and communicate product performance adoption trends and competitive shifts to leadership

Enable Sales & Field Teams

Build and scale sales enablement product assets including playbooks pitch decks demos training programs and value demonstration tools
Equip sales teams to clearly articulate Advyzons value and differentiate against competitive solutions
Improve seller lifecycle journeys through triggered campaigns that support activation engagement and habitual use

Grow Adoption & Revenue

Develop campaigns and product moments that increase feature adoption cross-platform usage and expansion revenue
Partner with Sales and Product to accelerate activation and engagement for both prospective and existing clients
Create case studies calculators and ROI tools that demonstrate measurable customer impact

Partner with product to develop product content and high-visibility campaigns
Support community engagement through webinars product office hours and events capturing customer success stories

What Youll Bring

5 years of B2B product marketing experience at a high-growth SaaS or AI company
Experience marketing to financial services audiences with the ability to translate complex technical concepts into compelling stories
Proven success leading multiple strategic B2B product launches
Deep expertise in positioning messaging and narrative development in competitive or emerging markets
Strong understanding of B2B SaaS business models and GTM motions with a track record of driving pipeline and growth
Demonstrated ability to influence product strategy through close partnership with Product and Engineering leaders
Excellence in sales enablement including content creation training and repeatable GTM processes
Strong analytical skills and comfort working with customer research performance data and competitive intelligence
Exceptional communication skills and the ability to simplify complexity and influence cross-functionally
A passion for technology and curiosity about how products workand how to explain them clearly to others

This position is remote.

Required Experience:

Manager

Product Marketing ManagerOverviewThe Product Marketing Manager plays a critical cross-functional role at Advyzongenerating product market and customer insights that influence product strategy go-to-market execution and revenue growth. This role spans the entire product lifecycle: driving launches an...