Business Development Representative
Share
Job Location:
Alpharetta, GA - USA
Monthly Salary:
USD 60000 - 70000
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
Emerald is looking for a high-energy Business Development pro to help grow revenue across our portfolio of trade shows and conferences. Youll be the person who finds the right companies to talk to starts the conversation and qualifies opportunities for our Account Executives to close.
If you like digging into research testing what messaging works and using tools like Gong and Salesforce to build a pipeline youll fit right in. Youll help create pipeline through modern outbound prospecting combining research signal-based targeting and consultative outreach. This is a fast-paced learn by doing role with clear coaching measurable goals and a strong path into an Account Executive career track.
Location: Alpharetta GA or New York NY (Broadway)
Why this role matters: Youll create the top of the funnelturning target accounts into real conversations and qualified meetings that become event and sponsorship revenue.
Responsibilities:
- Research net-new exhibitor and sponsor accounts using ZoomInfo industry intelligence and signal-based prospecting(intent trigger events engagement signals.
- Build targeted lists and run multi-threaded outreach cadences (email phone social) while keeping clean notes and next steps in Salesforce.
- Qualify prospects through short discovery conversationsconfirming fit goals decision process and timingso we focus on high-potential opportunities.
- Create personalized outreach that connects a prospects business goals to the value of Emeralds events (ROI audience leads brand visibility).
- Partner closely with Account Executives for a smooth handoffsharing research key contacts conversation notes and recommended next steps.
- Collaborate with Marketing and attendee teams to share feedback on lead quality personas and campaignsthen adjust targeting and messaging accordingly.
- Stay current on industry trends competitor events and emerging categories; bring new ideas for who we should be selling to next.
- Occasionally support the close by stepping in to run pricing/package conversations when needed.
Qualifications:
- 02 years of experience in sales customer success recruiting fundraising hospitality or another role where you had to build relationships and hit goals (internships count).
- Comfortable with outbound outreach (calls email) and willing to practice iterate and get better fast.
- Tech savvy: experience using Salesforce (or another CRM) and confidence learning new tools quickly.
- Organized and self-directedyou can manage a daily outreach plan follow-ups and deadlines without things slipping.
- Strong communication skills: you can write clear professional messages and speak confidently with new people.
- Be a consultative partner! Understand basic discovery methods (BANT) business pain priorities stakeholders and decision process.
- Ability to travel up to 30% (some events require on-site time).
Success Metrics:
- You will be measured on pipeline created qualified opportunities conversion target account penetration activity effectiveness.
Nice to have:
- Experience with Gong ZoomInfo sales engagement tools or list-building tools.
- Comfort with light data analysis (Excel/Google Sheets) to track activity and results.
- Interest in events media marketing or B2B communitiesand curiosity about how businesses grow.
What success looks like (first 90 days):
First 30 Days
Learn markets messaging systems and outreach standards.
60 Days
Consistently execute outbound cadence and generate qualified meetings.
90 Days
Create repeatable pipeline contribution and begin influencing targeting and messaging.
About Emerald
At Emerald we strive to foster a diverse and inclusive community. We actively recruit and champion candidates who bring new perspectives from varied professional backgrounds and experiences and we are intentional about ensuring a positive hiring experience for everyone. Our job postings dont contain experience inflation and most dont require college degrees. Instead theyre crafted to focus on outcomes and transferable experiences that are assessed in a structured interview process carried out by trained hiring teams.
COMPENSATION & BENEFITS
Target Compensation: $ (Sales Incentive Eligible)
Please note that this range reflects a reasonable estimate of the target compensation for this position. This range may ultimately vary based on a candidates qualifications and may be higher where required by applicable law.
We offer a competitive benefits package designed to strengthen our employees physical and mental health including unlimited vacation for exempt employees flexible working locations 401(k) plan with a company match medical/dental/vision coverage with inclusive provisions including transgender services and fertility benefits parental and caregiver leave dependent commuter and FSA benefits professional development programs like Toastmasters and mental wellness tools.
If you need accommodation in our application process or have questions about our posted salary range please email our Talent Acquisition team at
Required Experience:
IC
Key Skills
About Company
About Emerald Emerald’s talented and experienced teams grow our customers’ businesses 365 days a year with products that create connections, deliver content, and drive commerce. We produce over 140 annual events, create and deliver content through print and digital channels, and power ... View more
