Communications Communications Manager Hsinchu

Introduction

ASML is one of the worlds leading manufacturers of chipmaking equipment and the global technology and market leader in semiconductor lithography. By enabling the production of smaller more powerful and more efficient chips we help drive the advancement and accessibility of semiconductor technology across a wide range of products and applications. ASML is widely recognized as a key force shaping the worlds digital transformation.

Headquartered in the Netherlands ASML is a global company with more than 44000 employees and is among the most valuable publicly listed companies in Europe by market capitalization. Our success is rooted in a distinctive culture reflected in our brand DNA: a relentless drive to innovate combining deep customer insight a passion for technology and a cando attitude; a collaborative mindset built on integrating diverse perspectives; and a founders mentality defined by ownership accountability and a resultsdriven approach.

Mission

Our global Communications team is committed to engaging our audiences and shaping ASMLs reputation among key Taiwan and Southeast Asia we focus on enabling the business and strengthening ASMLs position with employees prospective talents ecosystem partners journalists and other opinion leaders.

Description

As a senior member of ASMLs regional Communications team in Taiwan you will lead integrated communications programs across Taiwan Southeast Asia and India to support our business growth. You will act as a strategic communications partner to key stakeholders in the region understanding their needs while translating global Communications priorities into effective regional strategies spanning internal and external domains.

Geographical distance from headquarters creates both unique challenges and opportunities. This role requires high competence across all communications disciplines and a strong understanding of ASMLs business culture strategic priorities and organizational dynamics. You must be able to set priorities make sound decisions and ensure excellence in execution. With rapid growth across Taiwan and Southeast Asia the region requires strong strategic support in branding reputation management and internal strategic alignment.

Context of the position

You will serve as a trusted communications partner to key stakeholders across the region helping shape and protect ASMLs reputation. You will report to the Head of ASML Asia Communications and may occasionally travel to other ASML sites emerging markets within the region and the global headquarters in Veldhoven the Netherlands.

Role and responsibilities

You will be responsible for but not limited to:

• Serving an integrated communications strategist to strengthen ASMLs brand and reputation
  With proven consulting PR and integrated marketing communications (IMC) expertise you will develop communications strategies that align with the business priorities of ASMLs organizational units across Taiwan and Southeast Asia as well as global corporate directions. You will also oversee the country-level communications budget ensuring effective investment and demonstrable impact. You are able to prioritize tasks and resources with minimal supervision while consistently delivering highquality results.
  
• Crafting messages and telling the ASMLs story
  You excel at developing inspiring and engaging stories. You will identify compelling narratives within ASML and share them with external audiences to enhance the companys reputation. With a strong understanding of the local media landscape you know how to build and execute media strategies pitch stories and secure meaningful media coverage. You will collaborate closely with the Media Relations team at headquarters and support ASML spokespersons in the region as they communicate with media government stakeholders and local communities.
  
• Acting as the gatekeeper of ASMLs branding in the region
  You will ensure that all internal and external creative assets adhere to ASMLs brand guidelines and accurately reflect the companys brand identity and tone of voice.
  
• Leading project management and other assigned responsibilities
  You will partner closely with colleagues across Sales HR Society & Community Engagement ESG and the broader Communications team to identify opportunities for ASML and to develop initiatives that enhance employee pride and strengthen ASMLs reputation among key stakeholders.
  
• Job description subject to change

Education and experience

• Masters degree or equivalent experience in Communications Journalism or Marketing
• 15 years proven experience in media relations and integrated marketing communications in a multinational company (preferably in high-tech industry).

Skills

To succeed in this role you should demonstrate the following:

• Strategic business and technology acumen
  You are familiar with industry trends and the technologies that matter to our customers. You can clearly explain corporate strategy and articulate business impact including financial considerations. You can explain the principles of lithography to a general audience interpret complex technologies grasp firstprinciple concepts and help elevate messaging with clarity and precision.
  
• IMC (Integrated Marketing Communications) planning and measurement abilities
  You possess a strong understanding of the marketing mix and can plan organize and prioritize projects effectively. You know how to apply analytical tools and measurement techniques incorporate metrics into communications plans and use bestpractice methodologies to assess impact. You proactively propose improvement indicators and data-driven enhancements.
  
• Stakeholder management and consultation capabilities
  You can manage multiple stakeholders across sectors identify cross-functional opportunities set priorities and deliver outcomes. You can distill issues to their essence navigate ambiguity and find mutually agreeable solutions. You adapt your communication style to your audience and provide communications guidance and coaching to leaders.
  
• Critical thinking and analytical skills
  You translate business objectives into clear compelling and meaningful communication programs. You recognize complexity actively seek understanding and assess multiple variables and interdependencies. You identify root causes anticipate opportunities and risks explore whatif scenarios and propose well-reasoned solutions.
  
• Goal orientation: assertiveness tenacity prioritization and impact focus
  You stay focused on achieving results that deliver clear positive business impact. You work with confidence and guide others toward outcomes applying agility to meet evolving objectives. You ensure strategic communications plans are aligned targeted and effective.
  
• Strong cultural sensitivity
  You adapt to cultural differences and ensure that plans messages and activities are appropriate for multicultural environments and aligned with ASMLs values.
  
• Language proficiency
  You can articulate ideas clearly and fluently write on diverse topics and prepare and deliver presentations effectively in both Mandarin Chinese and English.

Other information

n/a

Inclusion and diversity

ASML is an Equal Opportunity Employer that values and respects the importance of a diverse and inclusive workforce. It is the policy of the company to recruit hire train and promote persons in all job titles without regard to race color religion sex age national origin veteran status disability sexual orientation or gender identity. We recognize that inclusion and diversity is a driving force in the success of our company.

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