Growth Marketing

Who We Are

Our mission is to make the world programmable. Sight is one of the key ways we understand the world and soon this will be true for the software we use too.

Were building the tools community and resources needed to make the world programmable with artificial intelligence. Roboflow simplifies building and using computer vision models. Today over 1M developers including those from half the Fortune 100 use Roboflows machine learning open source and hosted tools. That includes counting cells to accelerate cancer research improving construction site safety digitizing floor plans preserving coral reef populations guiding drone flight and much more.

Roboflow is supported by great customers and investors having raised over $63 million from Y Combinator Google Ventures Craft Ventures Sam Altman Lachy Groom amongst other leading software investors.

Roboflowers are passionate builders who value ownership accountability and a bias toward action. Were curious hands-on with new tech and prefer showing our work over talking about it. Many of us have a founder mindset and thrive in our high-autonomy environment.

What Youll Do

You are building the machinery that powers our growth engine. Youll be the intersection of engineering marketing and product using AI to accelerate everything we do and building systems that scale our reach to the next 10 million developers. This is a high-impact high-agency position to build a world-class growth function.

Responsibilities include:

• Build AI Automations: Design and deploy AI-driven workflows to automate lead qualification content distribution and personalized outreach. You should be the person asking How can we use LLMs to do this 10x faster

• Own the Website: Treat our website as a product. Youll own the performance experiments and conversion paths ensuring is a high-converting machine.

• GTM Engineering: Build the connective tissue between our tools. Whether its connecting APIs setting up webhooks or building custom scrapers you bridge the gap between marketing ideas and technical execution.

• Lifecycle Marketing: Design the end-to-end user journey. Youll use email flows in-app triggers and retention loops to turn a first-time user into a power user and advocate.

• Analytics & Integration: Youll ensure we have a clear view of our funnel from first touch to closed-won and find opportunities across all channels to increase leads pipeline and revenue. You have a track record of stitching together a Marketing stack and managing data pipelines.

• Be a Generalist: On any given day you might be building automations with Sales working on a viral website for a product launch or spinning up a new programmatic SEO strategy. You thrive on variety and arent afraid to dive into the unknown.

• Ownership Mindset: end-to-end ownership of the infrastructure and the outcomes it produces

Who You Are

• A Technical Generalist: You are technical enough to ship your ideas and can navigate a modern tech stack. You dont wait for an engineer to build a tool for you; you build it yourself.

• Automation Obsessed: You are an expert in the modern automation stack (Zapier Clay OpenAI API) and love finding ways to remove manual friction.

• Data-Driven: You dont just feel like a campaign worked; you prove it. You have deep experience with analytics tools (PostHog Segment Hex etc.).

• Growth Mindset: You understand that growth is a game of experiments. You ship quickly measure and iterate or kill projects based on how they perform.

• Product-Minded: You understand developers and the B2B world. You know that marketing to this audience means being helpful technical and providing immediate value.

Who Youll Be Working With

You will directly be working with our Marketing Lead co-founders and every department at the company to find stories and share them with the world

We are currently a team of 70 team members located all over the US and Europe. Our teams backgrounds range from high school whiz kids former founders of technology companies and fashion lines world-class engineers CMOs to CEOs and have experience scaling businesses to millions in revenue. We want to work with exceptional people with a diverse background. At this early stage youll have the ability to work cross-functionally with many members of the team and solve a wide array of problems.

Introduction Phase:

45m Meet with hiring manager for introduction Trevor Lynn to assess for overall mindset and skill set

This first interview is a time to get to know more about the role allow us to get to know you better and ensure its a good fit for both parties to continue moving forward in the process

Team Interview Phase:

60m Meet with a Marketing team member

60m Meet with a Marketing team member

30m Meet with hiring manager Trevor Lynn

Use this time to review specifics about the job description and ask questions before the project phase begins.

Project Phase:

Youll build a project with Roboflow within a specified amount of time.

We check references and conduct a background check.

Final Interview Stage:

60m Meet with a Co-founder: Brad Dwyer CTO or Joseph Nelson CEO

30m Meet with Kate Wagner Head of Operations

Note: you are welcome to request additional conversations with anyone you would like to meet and we will accommodate as best we can.

Where Youll Work

Roboflow is distributed across the US and Europe. We currently have Hubs in New York City and San Francisco with a mindset of opening more offices as we grow. We provide opportunities (like team onsites in different cities) and resources (like a travel stipend) to work in person with other team members as much as youd like while also supporting remote team members. You can work from one of our Hubs work from home work at co-working spaces etc. We want you to work where you work best. Learn more about how we work at Roboflow.

What Youll Receive

To determine your salary we use a number of market and data-driven salary sources. We review all salaries every 6 months to ensure we stay in line with the market.

The target compensation for this role is $170000 to $195000 base salary

In addition to our cash compensation we offer generous perks and benefits. Below are some of the highlights:

$3500/yr Travel Stipend to travel anywhere anytime to work alongside other Roboflowers.

$350/mo productivity stipend to spend on things that make your work environment more productive like high speed internet at home or a co-working space.

Cover up to 100% of your health insurance costs for you and your partner or family.

Equity in the company so we are all invested in the future of computer vision.

Not sure if this is you

We want a diverse global team with a broad range of experience and perspectives. If this job sounds great but youre not sure if you qualify we encourage you to reach out to us at or subscribe to our career newsletter by emailing Subscribe to . We carefully consider every application and will either move forward with you find another team that might be a better fit keep in touch for future opportunities or thank you for your time.

Learn More About Us

At Roboflow we believe great ideas come from everywhereand everyone. Were proud to be an Equal Opportunity Employer committed to building a diverse and inclusive team. We consider all qualified applicants regardless of race color religion sex sexual orientation gender identity national origin disability age veteran status or any other legally protected characteristics.