About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .
WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit
At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Role Summary & Impact
- Client Strategy & Management
- Act as the primary point of contact for assigned clients managing day-to-day communication and expectations.
- Understand client business objectives and translate them into influencer led marketing strategies.
- Develop campaign roadmaps aligned to brand goals target audiences and platform trends.
Influencer Campaign Planning & Execution- Identify and evaluate relevant creators (regional national micro macro celebrity) based on brand needs.
- Oversee briefing content approvals and campaign rollouts across social platforms (Instagram YouTube X etc.).
Market Research & Trendspotting- Stay updated with evolving creator economy trends audience behaviors and competitor campaigns.
- Share insights with clients on category benchmarks and creative innovations in influencer marketing.
Performance Measurement & Reporting- Define measurement frameworks (reach engagement brand lift conversions) for each campaign.
- Track performance in real-time analyze results and prepare actionable reports with learnings.
- Recommend optimizations for future campaigns to maximize ROI.
Cross-team Collaboration- Work with internal creative media and strategy teams to integrate influencer content with broader brand campaigns.
- Support new business pitches by building influencer strategies case studies and mock campaign frameworks.
Client Growth & Retention- Identify opportunities to upsell or cross-sell influencer led solutions to existing clients.
- Build long-term trust with clients by positioning the agency as a strategic influencer partner.
Qualifications & Skills:
- Bachelors degree in marketing/communications/business
- 8-9 years of experience in influencer marketing branded content or digital marketing (agency-side preferred).
- Strong understanding of influencer ecosystem across platforms (Instagram YouTube Snapchat X Sharechat Moj etc.).
- Demonstrated success in managing influencer campaigns from strategy to execution.
- Excellent communication negotiation and presentation skills.
- Strong analytical mindset with ability to track interpret and present campaign performance data.
- Passion for digital culture creators and social-first storytelling.
- Ability to handle multiple accounts/projects simultaneously and work in a fast-paced environment.
- Willingness to travel for client meetings influencer shoots and industry events when required.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.
Please read our Privacy Noticefor more information on how we process the information you provide.
Required Experience:
Director
About WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform ...
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .
WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit
At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Role Summary & Impact
- Client Strategy & Management
- Act as the primary point of contact for assigned clients managing day-to-day communication and expectations.
- Understand client business objectives and translate them into influencer led marketing strategies.
- Develop campaign roadmaps aligned to brand goals target audiences and platform trends.
Influencer Campaign Planning & Execution- Identify and evaluate relevant creators (regional national micro macro celebrity) based on brand needs.
- Oversee briefing content approvals and campaign rollouts across social platforms (Instagram YouTube X etc.).
Market Research & Trendspotting- Stay updated with evolving creator economy trends audience behaviors and competitor campaigns.
- Share insights with clients on category benchmarks and creative innovations in influencer marketing.
Performance Measurement & Reporting- Define measurement frameworks (reach engagement brand lift conversions) for each campaign.
- Track performance in real-time analyze results and prepare actionable reports with learnings.
- Recommend optimizations for future campaigns to maximize ROI.
Cross-team Collaboration- Work with internal creative media and strategy teams to integrate influencer content with broader brand campaigns.
- Support new business pitches by building influencer strategies case studies and mock campaign frameworks.
Client Growth & Retention- Identify opportunities to upsell or cross-sell influencer led solutions to existing clients.
- Build long-term trust with clients by positioning the agency as a strategic influencer partner.
Qualifications & Skills:
- Bachelors degree in marketing/communications/business
- 8-9 years of experience in influencer marketing branded content or digital marketing (agency-side preferred).
- Strong understanding of influencer ecosystem across platforms (Instagram YouTube Snapchat X Sharechat Moj etc.).
- Demonstrated success in managing influencer campaigns from strategy to execution.
- Excellent communication negotiation and presentation skills.
- Strong analytical mindset with ability to track interpret and present campaign performance data.
- Passion for digital culture creators and social-first storytelling.
- Ability to handle multiple accounts/projects simultaneously and work in a fast-paced environment.
- Willingness to travel for client meetings influencer shoots and industry events when required.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.
Please read our Privacy Noticefor more information on how we process the information you provide.
Required Experience:
Director
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