Food & Beverage Marketing Manager
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Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Are you ready to elevate your food and beverage marketing campaigns An exciting opportunity awaits you to infuse your creativity and innovative spirit into crafting exquisite social media strategies and unforgettable event planning. Lets redefine hospitality with tantalizing culinary experiences and bespoke activations that captivate and engage our audience!
Job Summary
Marketing Communications & Business Development Activities
- Formulate marketing and promotional strategies to continue to strengthen the hotels F&B brands
- Create values to guests through specific campaigns driving revenues to each individual outlet
- Develop and consolidate an annual communications plan with specific goals and budgets for all restaurants with specific action plans to support hotels overall F&B goals
- Act as a strategic partner with the business units stakeholders to understand their needs to design and execute appropriate promotional programs or tactical actions
- Develop and nurture existing and new F&B distribution channels covering local and oversea brand exposure
- Analyze and evaluate effectiveness of on-going promotional channels setting KPIs for future collaboration projects
- Prepare monthly performance reports outlining area of improvement and or new business action plan
- Work with Marcom team to contribute creative stories experiences and ideas to generate interest followers translating into commercial values
- Conduct regular updates competitor analysis and marketing research and stay up-to-date with market intelligence trends to stay ahead and being competitive
- Develop and build strong distribution partners (ie Dining City Klook OTL etc) increasing both audience reach and awareness
- Find & develop potential partnership ie Airline credit card companies luxury brands for tactical promotions and brand building
Managing Communication Activities
- Work with the DOSM DOFB and Marcom team to identify F&B creative campaigns and or media plans
- Optimize hotels available channels ie 7Rooms in-house communication channels promoting F&B activities
- Collaborate with Marcom team ensuring our distribution channels are constantly updated with latest F&B promotion fresh contents and or stories
Managing Direct Marketing Activities
- Takes an integrated approach to DM activities ensuring a consistent and quality image is projected.
- Assists the DOSM in the planning implementation and tracking of electronic marketing activities.
Job Requirement
- University Graduate with discipline in Food & Beverages Hotel Management or related fields.
- Minimum 3-year manager / supervisor experience gained from F&B marketing communications F&B operations or related preferably from a luxury hotel with multiple outlets or from independent restaurant group
- Great communication and negotiation skill proactive independent and able to work under pressure.
- Good command on both spoken and written English and Chinese.
- Conduct regular updates competitor analysis and marketing research and stay up-to-date with market intelligence trends to stay ahead and being competitive
- Develop and build strong distribution partners (ie Dining City Klook OTL etc) increasing both audience reach and awareness
- Find & develop potential partnership ie Airline credit card companies luxury brands for tactical promotions and brand building
At Marriott International we are dedicated to being an equal opportunity employer welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and greatest strength lies in the rich blend of culture talent and experiences of our associates. We are committed to non-discrimination on any protected basis including disability veteran status or other basis protected by applicable law.
Personal data collected will be used for recruitment purpose only. Applicants not hearing from us within 6 weeks from the date of advertisement may consider their application unsuccessful.
Required Experience:
Manager
Key Skills
- Culinary Experience
- Restaurant Experience
- Food Service
- Hotel Experience
- Taleo
- Hospitality Experience
- Bartending
- Guest Relations Experience
- Management Experience
- POS
- Supervising Experience
- Micros POS
About Company
At Le Méridien, we are inspired by the era of glamorous travel, celebrating each culture through the distinctly European spirit of savouring the good life. Our guests are curious and creative, cosmopolitan culture seekers that appreciate moments of connection and slowing down to savou ... View more
