Dream Big. Go Beyond. Be Unstoppable.
Kyriba is a global fintech leader empowering CFOs and finance teams with cloud-based treasury payments and risk management solutions. We serve 3000 customers worldwide managing $15 trillion in payments annually and helping businesses optimize liquidity performance across the enterprise.
Were on a mission to become the most sought-after cloud technology company globally. We think big innovate relentlessly and challenge the status quo every day. If you are a problem-solver whos ready to push boundaries and achieve more than you thought possible-youll find an exceptional career within an extraordinary business.
The APAC Marketing Specialist role focuses on integrated marketing campaigns to build demand and pipeline for Kyriba across tactics including organization of events & webinars email marketing content promotion ABM campaigns content localization and translation and more.
Kyribas APAC Marketing Specialist will work in close alignment with the global & regional marketing teams sales teams BDRs and partners to support campaigns and run in-person and virtual events to support sales goals across target buyers and accounts. Campaigns will be aligned with the buyers journey and require cross-functional collaboration among teams within marketing and across Kyriba. Additionally this role will be responsible for measuring analyzing and reporting on campaign effectiveness.
The successful candidate will bring passion high energy and enthusiasm to the role and will have demonstrated contribution to driving demand and collaborating with a variety of stakeholders in prior positions. Were looking for someone who has a sound understanding of marketing strong analytical skills and the desire to build productive working relationships with key stakeholders.
Manage in-person and virtual events including lead management and success metrics
Collaborate with Kyriba partners to develop joint campaigns
Develop and run regional marketing campaigns
Create pre and post event campaigns to assist BDRs and Associate Account Managers with outreach
Manage multiple projects and campaigns simultaneously to meet deadlines and goals
Proactively communicate plans and tactical details across sales and marketing to build strong relationships and alignment
Apply KPIs analytics and insights to better profile target and re-target prospects; drive continual optimization of campaign performance
Collaborate with creative team to develop effective marketing assets to support programs
Understand and keep up with industry trends that impact and highlight customer pain points to help target messaging
Align tactics (such as events webinars online advertising content syndication outbound emails target account advertising etc) and content to the buyers journey
3 years of experience in B2B enterprise marketing
Fluency in English and Mandarin required Japanese proficiency preferred
Experience in marketing SaaS and cloud-based solutions strongly preferred
Ability to manage multiple priorities in a fast-paced environment
Ability to work collaboratively with cross-functional teams with the ability to build rapport influence and deepen relationships with stakeholders especially with Partners Sales and Support
Familiarity with marketing automation systems (Pardot preferred) and knowledge of CRM ( preferred)
Ability to learn new MarTech tools as needed
Ability to analyze and interpret data based on KPIs to inform decision-making
Exceptional organizational and project management skills
Strong interpersonal verbal and written communication skills
Some travel required
Bachelors Degree preferred
Our Values Guide Everything We Do
Think Big & Constantly Innovate: We have the confidence to think big embrace change challenge the status quo and continuously evolve - incorporating new technologies and driving industry progress.
Put our Customers Needs First: We are passionate about delivering the highest value for our customers and supporting them with end-to-end care throughout their journey with us.
Act with Integrity: Integrity is at the heart of everything we do. We take personal responsibility for our actions own our decisions and honour each others contributions. We empower each other through honesty respect trust and transparency.
Work as One Team: We are driven by our common goals and share in each others successes and failures learning and working together as a team where everyone can bring their best selves.
Strive for Excellence while Having Fun: We enjoy tackling new challenges together and revel in continuous improvement as we deliver with ultimate professionalism the very best for our customers while exceeding our own expectations.
Kyriba offers a comprehensive compensation package including a range of health welfare and wellbeing benefits designed to support both your professional and personal life.
Kyriba believes that everyone has the ability to make an impact and we are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex race creed color gender religion marital status domestic partner status age national origin or ancestry physical or mental disability medical condition sexual orientation pregnancy military or veteran status citizenship and genetic information.
If you require a reasonable accommodation to complete any part of the application or interview process or to perform essential job functions please contact us at . Requests will be handled confidentially and in accordance with applicable local laws.
Required Experience:
IC
Discover how Kyriba’s Liquidity Performance Platform connects, protects, forecasts, and optimizes your cash flow, data, and financial strategies.