Senior Analyst-BI, GOC

Cali - Colombia

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

BeExtraordinarybyLeading CollectivelytoInspire transformational Creativity.

Create anOpenenvironment byBalancing People and Client ExperiencesbyCultivating Trust.

LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.

OVERVIEW:

Building on your foundational experience the Senior Associate role recognizes your growth into a reliable core performer on our Activation this role you will be responsible for measurement planning weekly reporting media and creative testing/analysis and competitive research and will be a key contributor to the teams success known for your precision and dependability. As a trusted member of the team you will also help newer Associates navigate their roles by sharing your knowledge and experience.

KEY RESPONSIBILITIES:

Collect data requirements under the guidance of the Client Activation Lead and in partnership with Client Analytics to understand the measurement framework the most critical metrics to implement for database build and business logic for data stitching.
Manage data provisioning.
Define the taxonomy for the activation team to implement to ease data retrieval.
Manage the retrieving compiling and formatting of large volumes of data (ETL).
Manage data cleaning.
Assist in the set-up of the clients environment
Assist in the build and development of custom databases on the reporting platform.
Assist in the strategy and development of the data visualization layer of the business intelligence platforms for insight generation for use in campaign monitoring and optimization.
Help the development of automated QA processes to ensure data accuracy and timeliness.
Communicate technical terms to non-technical people and help them understand why change might be required to achieve a specific goal or to complete a project.

WHAT YOU BRING

Bachelors degree in Marketing Advertising Economics Computer Science Information Systems Business Analytics or related field. OR equivalent professional work experience.
1 3 years hands on experience in data management data visualization and data analytics preferably in a marketing and/or media agency.
Experience in database structure work and in building dashboards with Tableau and/or Power BI (important) and Google Data Studio Datorama Domo (desirable) knowledge of visual techniques for data analysis and presentation is a plus.
Experience working with SQL or Python (desirable)
Experience with digital data from ad serving platforms (e.g. Google Campaign Manager Other adservers) campaign planning tools (e.g. Prisma Lumina MediaOcean) website analytics software (e.g. Adobe Analytics Google Analytics) paid search engine marketing data sources (e.g. Adwords Marin ) and others is strongly preferred.
Ability to reliably execute tasks with autonomy while keeping team members informed of progress and challenges.
Strong analytical skills with a solid understanding of mathematical concepts and their application to campaign performance.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include access to internal learning platforms certifications and training sessionslife insurance wellness programs significant paid time off preferential partner discounts employee mental health awareness day and and more.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

This position is in a Remote or Hybrid Work Modality and must be performed within Colombian territory. Only candidates residing in Colombia with a valid work permit may apply. Remote work contracts do not allow employment or relocation abroad.

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While we appreciate all applications received only those candidates selected for an interview will be contacted.

#LI-GOC

Please read ourPrivacy Noticefor more information on how we process the information you provide.

Please read our Privacy Noticefor more information on how we process the information you provide.

Required Experience:

Senior IC

About WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform ...