Sales Trainer
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Sales Trainer
Location; Abuja
Reporting to; National Trainer
Salary ; 200000
Key Responsibilities
Training & Development
Design and implement structured sales training programs for new hires and existing sales staff.
Conduct classroom virtual and on-the-job training sessions for field sales representatives and retail staff.
Develop training materials such as manuals presentations role-play scripts and assessment tools.
Product & Market Knowledge
Train sales teams on mobile phone features specifications pricing promotions and competitive comparisons.
Ensure the sales team understands market trends customer needs and competitor offerings.
Regularly update training content in line with new product launches and market changes.
Sales Performance Improvement
Coach sales representatives on effective selling techniques upselling cross-selling and customer engagement.
Identify skill gaps through performance reviews and field observations.
Work closely with sales managers to address underperformance through targeted training interventions.
Field Coaching & Support
Accompany sales reps on field visits to observe performance and provide real-time coaching.
Demonstrate best practices in customer interaction and retail execution.
Provide feedback reports after field assessments.
Evaluation & Reporting
Measure training effectiveness using KPIs such as sales growth conversion rates and product penetration.
Prepare training reports and recommendations for management.
Track attendance assessment results and post-training performance improvements.
Key Performance Indicators (KPIs)
Improvement in individual and team sales performance
Product knowledge assessment scores
Training completion and attendance rates
Reduction in sales errors and customer complaints
Adoption of sales techniques taught during training
Qualifications & Experience
Bachelors degree in Business Administration Marketing or a related field.
25 years of experience in sales sales training or mobile phone/consumer electronics sales.
Proven experience in training and coaching sales teams.
Skills & Competencies
Strong presentation and facilitation skills
Excellent communication and interpersonal abilities
In-depth understanding of mobile phone products and sales processes
Coaching mentoring and motivational skills
Ability to analyze sales data and identify training needs
Willingness to travel for field training and support
Work Environment
Combination of office-based training and field coaching
Frequent interaction with sales teams distributors and retail partners
Required Experience:
Manager
Key Skills
About Company
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