Sports & Entertainment Partnerships Manager

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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WPP Media Sport & Entertainment (What we do)

In a fragmented media landscape audiences expect brands to show up meaningfully in the spaces they love. Cultural relevance is a key driver of growth - and partnerships are one of the most powerful ways to earn attention with credibility.

WPP Media Sport & Entertainmentis WPP Medias cultural marketing powerhouse and specialist partner forsponsorship entertainment-led partnerships and cultural engagementacross the WPP network. For 15 years weve operated at the epicentre of Australian passion points - sport music fashion gaming and entertainment - delivering partnerships that cut through and create cultural moments that matter.

We are part of WPP Medias Content Ecosystem

• WPP Media Sport & Entertainment- cultural partnerships & sponsorship strategy
• WPP Media Influence- creator-led content & influencer partnerships
• Motion Entertainment- entertainment IP production & content development

What sets us apart

• Global scale local relevance: WPP network capability with deep ANZ cultural insight
• Integrated expertise: strategy creative commercial delivery under one roof
• AI-powered precision: leveraging WPP Open and proprietary tools (e.g. Sports Engine)
• Proven track record: partnerships built for measurable outcomes and cultural impact

Role Overview
The Sport & Entertainment Partnerships Manager supports the planning delivery and optimisation ofpartnership activity across sport entertainment live experiences and cultural combine cultural awareness strong organisation and operational excellence to ensure partnerships aredelivered on time on budget and to a high are a trusted day-to-day operator for internal teams rights holders and clients ensuring smoothworkflows clear communication and strong delivery.
This role reports into the Partnerships Director.

What youll do

Client & Internal Team Support

• Manage day -to -day client communications for assigned projects; escalate issues to the Associate Director.
• Translate briefs into deliverables timelines and next steps.
• Support the development of responses to briefs and renewal materials.
• Ensure work aligns with brand guidelines approval processes and stakeholder expectation

Partnership Delivery (End-to-end management)

• Coordinate and track partnership assets rights usage and deliverables.
• Manage timelines run -sheets flighting schedules and production requirements.
• Support content shoots creator involvement and on -ground activations (including occasional travel).
• Ensure all approvals clearances compliance checks and documentation are completed.
• Maintain up -to -date WIPs trackers status reports and budget documentation.

Commercial & Operational Support

• Assist with budget tracking invoicing forecasting and reconciliation.
• Support value tracking and assist in negotiations with rights holders under the guidance of the Associate Director.
• Coordinate with procurement legal and suppliers on contracts and compliance.
• Identify risks early and escalate with recommendations.

Ways of Working & Team Culture

• Collaborate with creative strategy influence and production teams across the WPP Media Content Ecosystem.
• Support a proactive high -quality delivery culture.
• Share learnings best practice great work examples and process improvements.
• Contribute to smooth workflow management across the team.

Skills & Experience

• 24 years in partnerships sponsorship branded content or project management (agency brand rights holder or media owner).
• Strong project management capability timelines workflow approvals documentation.
• Understanding of commercial processes: budgets value tracking invoicing.
• Strong communication skills written and verbal.
• Ability to juggle multiple workstreams and maintain high attention to detail.
• Calm organised solutions -focused operator under pressure.

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