Associate Director, GOC
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Job Location:
Monthly Salary:
Posted on:
16 hours ago
Vacancies:
1 Vacancy
Job Summary
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .
WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit
At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:
- BeExtraordinarybyLeading CollectivelytoInspire transformational Creativity.
- Create anOpenenvironment byBalancing People and Client ExperiencesbyCultivating Trust.
- LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.
About the role
As the Associate Director of Analytics you will help the Analytics (North America) team be accountable for quantifying and measuring the success of our executions and for delivering insights that enable us to innovate the work we deliver at MFG to our Google client.
The ideal candidate will have a strong background in media agencies working with brand and direct response campaigns match market test (MMT) design and experience working with large cross discipline teams. This role is crucial in driving our agencys data-driven decision-making process and ensuring our clients success.
Importantly this candidate will help lead and mentor a high-performing analytics team fostering a culture of excellence innovation and continuous improvement for a new hub in Bogota. You will be partnering with team members in New York Chicago San Francisco and Los Angeles and helping to create continuity between the various teams.
Some of the things wed like you to do:
- Work closely with the regional analytics team in a global capacity providing guidance mentorship and fostering a culture of learning and improvement
- Work closely with other departments to integrate analytics into all aspects of campaign planning execution and evaluation
- Be seen as a trusted advisor by our clients for all things analytics related. Collaborate with clients understanding their unique needs and delivering tailored analytics solutions
- Recruit manage and mentor Analytics resources ensuring the efficient flow of work through the team the timely delivery of high-quality outputs and their continuing development as professionals
- Successfully collaborate with internal as well as external teams for data integrity reporting testing ad-hoc analysis and more
- Lead the design and measurement of brand and/or direct response campaigns ensuring they meet client objectives
- Develop and implement match market tests (MMT) analyzing results to provide strategic insights and recommendations
- Present complex data and analytics findings in a clear and actionable manner to clients and internal teams
- Lead the creation of clear robust and thought-provoking analysis reviews and insights
A bit about yourself:
- Bachelors Degree from a top-tier college 3.0 GPA or equivalent. Degree within Analytics Technology or equivalent experience
- 6 years of experience working in a data-based role preferably in a media agency
- Experience managing a team and ability to delegate effectively
- Proficiency with programming languages including R SQL and Python
- Proficiency in Excel PowerPoint (Google docs a bonus)
- Expose to measurement of both Direct Response and Brand Awareness campaigns
- Excellent at presenting data in a visually engaging and insightful manner that cuts through the noise
- Strong organizational and project management skills
- Strong understanding of what data points can be collected and analyzed in a digital campaign and how each data point should be analyzed
- Established and professional communication presentation and motivational skills
Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include access to internal learning platforms certifications and training sessionslife insurance wellness programs significant paid time off preferential partner discounts employee mental health awareness day and and more.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when were together fostering creativity collaboration and connection. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.
Please read our Privacy Notice ( more information on how we process the information you provide.
While we appreciate all applications received only those candidates selected for an interview will be contacted.
Please read our Privacy Noticefor more information on how we process the information you provide.
Required Experience:
Director
Key Skills
- Program assessment
- FDA Regulations
- Manufacturing & Controls
- Program Evaluation
- budget forecast
- Research Experience
- Operations Management
- Research & Development
- Strategic Planning
- Contract Management
- Leadership Experience
- negotiation
About Company
GroupM is the world’s leading media investment company. We make advertising work better for people.
