Content & Social Media Manager
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Job Location:
Makati City - Philippines
Monthly Salary:
PHP 30000 - 40000
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
About Asiacruit
At Asiacruit we connect top talent with forward-thinking organizations across industries. Our mission is to help businesses grow through smart strategic and people-focused solutions. If youre passionate about storytelling digital communication and driving brand engagement wed love to have you on our team.
Position Overview
Were looking for a Content Writer / Social Media Specialist who will create high-quality content and manage multi-platform social media strategies to support brand building patient engagement and SEO. This role combines content writing graphic design support and social media management to ensure all digital communications are accurate engaging and aligned with marketing goals.
You will collaborate closely with the marketing and clinic teams to produce patient-friendly dental content manage posting schedules support SEO initiatives and maintain consistent brand messaging.
Employment Details
Contract Type: Permanent
Work Schedule: Hybrid (13x a week onsite depending on period/task demand)
Total Hours per Week: 44.5 hours
Work Arrangement: Hybrid
This role is primarily Hybrid . During the first month (training period) you will be required to report onsite at least 3 days per week to ensure effective onboarding including training on marketing strategies workflows and task assignments.
After the training period onsite attendance will be reduced to 12 days per week depending on workload and task demands.
Travel Requirement
Because this role supports an international client the candidate must:
Have a valid passport and
Be willing to travel to Singapore for potential meetings content requirements or training sessions as needed.
(Travel is not frequent but may be required occasionally.)
Duties & Responsibilities
Content Creation (Website Blogs Marketing Materials)
Writing Responsibilities
Create clear accurate and patient-friendly content about dental services (implants Invisalign braces etc.)
Write blog articles aligned with SEO keywords and campaigns.
Produce content aligned with E-A-T (Expertise Authority Trustworthiness).
Develop website landing pages FAQs service pages and clinic information pages.
Content Quality Skills
Simplify medical/dental terminology for general audiences.
Write in a warm professional and trustworthy tone.
Tailor content for different audience types (parents first-time patients teens etc.).
Graphic Design & Multimedia Support
Create social media graphics and educational visuals.
Perform basic video editing (TikTok Reels YouTube Shorts).
Design brochures info sheets and marketing banners.
Social Media Management
Plan monthly content calendars for Facebook Instagram TikTok and YouTube.
Schedule posts stories reels and short-form videos.
Engage with comments and basic inquiries (as permitted by clinic policies).
SEO Alignment
Ensure all written content targets relevant strategic keywords.
Follow proper on-page SEO structure (headers formatting metadata).
Prepare content briefs and captions based on SEO tools and insights.
Market & Competitor Research
Monitor competitor clinics content engagement styles and promotions.
Identify trending dental topics (e.g. Invisalign vs Braces Dental Implants Cost SG).
Recommend new content ideas or campaigns based on insights.
Analytics & Reporting
Track performance metrics: reach engagement clicks saves shares.
Identify content that generates patient inquiries or conversions.
Recommend improvements or new strategies based on data.
Skills & Qualifications
Writing
Strong grammar
Clear conversational English
Experience writing for healthcare (bonus)
Design
Canva or Adobe
Knowledge of brand aesthetics
Ability to create clean modern layouts
Social Media
Knows trending format
Able to plan content calendar
Familiar with Instagram TikTok Facebook YouTube algorithms
Collaboration with the Team
Work closely with:
SEO Specialist
Manila Team
Key Skills
- Marketing
- Google Analytics
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- Content Development
- SEO
- Adobe Photoshop
- Social Media Management
- Copywriting
- Content Management
