Programmatic Specialist
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Job Description:
Key responsibilities:
- Develop programmatic advertising strategies in media plans aligned with client briefing and business goals and the company objectives.
- Set up of the programmatic campaigns in the DSPs ensuring proper configuration (budget brand safety viewability etc) and targeting settings (audience segmentations geo devices).
- Monitor campaign performance on a daily basis making real-time adjustments to bids budget allocation and targeting to optimize results and achieve the planned goals.
- Build and deliver end of campaign evaluations in which campaign performance data is translated into key learnings and next steps for the agency counterparts and the client.
- Supports campaigns set up in trafficking and tag management.
- Manage the time management of the implementation flow from delivery of creative assets to setup the campaigns on time.
- Works closely with Digital and Client Leads to align campaigns strategies across the broad media eco-system offline and digital to create cohesive and multidisciplinary media plans.
Qualifications:
- Bachelor or masters degree in Marketing Managements Business administration or any other related field
- Interest in the Digital media ecosystem & Programmatic Media
- Good knowledge of Programmatic platforms (DV360 The Trade Desk are preferred or related platforms from other specialties as Google Ads Campaign Manager Meta Business Manager)
- Familiarity with full-funnel campaigns (awareness consideration and conversion campaigns) and running multiple digital formats (display video and high impact formats). DOOH experience is a valuable plus.
- Proficient in Microsoft Excel
- Proficiency in English (B2 Level - spoken and written)
What We Offer
- A dynamic and collaborative team environment
- Hybrid work model (Lisbon-based)
- Continuous training and development opportunities
- Competitive benefits and a culture of well-being
Additional Information
Benefits & Perks:
- Agile work environment
- 22 days of holidays 3 wellness days Birthday day off
- Healthcare insurance for you!
Inclusion & Diversity
We value the strength diversity brings to our business and are working hard to build a more inclusive workplace through partnerships with Stonewall Business Disability Forum and Business in the Communitys race and gender equality campaigns. We are happy to discuss all flexible and agile approaches to working for all our roles we cant promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly.
If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process please discuss this with the recruiter who contacts you.
#LI-Hybrid
Location:
LisbonBrand:
Dentsu MediaTime Type:
Full timeContract Type:
PermanentRequired Experience:
IC
Key Skills
- Sales Experience
- Crane
- Customer Service
- Communication skills
- Heavy Equipment Operation
- Microsoft Word
- Case Management
- OSHA
- Team Management
- Catheterization
- Microsoft Outlook Calendar
- EHS
About Company
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in approximately 120 countries.
