Field Marketing Specialist

Motive

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profile Job Location:

Mexico City - Mexico

profile Monthly Salary: Not Disclosed
Posted on: 14 hours ago
Vacancies: 1 Vacancy

Job Summary

Who we are:

Motive empowers the people who run physical operations with tools to make their work safer more productive and more profitable. For the first time ever safety operations and finance teams can manage their drivers vehicles equipment and fleet related spend in a single system. Combined with industry leading AI the Motive platform gives you complete visibility and control and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves nearly 100000 customers from Fortune 500 enterprises to small businesses across a wide range of industries including transportation and logistics construction energy field service manufacturing agriculture food and beverage retail and the public sector.

Visit to learn more.

About the Role

Motive is seeking a Field Marketing Specialist to support pipeline and revenue growth through high-impact regional programs across Mexico. This role is ideal for a highly organized proactive marketer who excels at execution thrives in a fast-paced environment and enjoys partnering closely with Sales to bring field initiatives to life.
Youll support the planning and execution of events workshops and localized marketing programs that engage prospects educate customers and strengthen Motives presence across key Mexican markets.

What You Will Do

  • Support on-site execution of tradeshows in-person and virtual events workshops and customer activations in partnership with the Sr. Marketing Manager Mexico.
  • Manage event logistics to ensure a smooth high-quality experience for attendees and internal teams.
  • Assist in planning coordinating and delivering regional field marketing programs including pre-event logistics communication vendor management and post-event follow-up.
  • Ensure programs align with Mexicos regional goals and sales priorities.
  • Partner with Sales Demand Gen Product Marketing Marketing Ops and external vendors to execute localized programs effectively.
  • Provide updates recaps and coordination support to keep all stakeholders aligned.
  • Draft clear program briefs run-of-show documents internal updates and follow-up communications.
  • Support the localization of assets and messaging to ensure relevance in the Mexico market.
  • Contribute to workflow improvements documentation and scalable processes for Motives field programs in Mexico.
  • Track and report on registration attendance leads MQLs new and influenced pipeline and ROI.
  • Use insights to help optimize and improve future programs.
  • Support budget planning quotes invoices and cost tracking.
  • Manage sponsorship agreements with tradeshow organizers.
  • Coordinate vendors and agencies for various event logistics including booth construction venue selection catering signage swag transportation and shipments.

What Were Looking For

  • 23 years of experience in field marketing demand generation or B2B event execution ideally in SaaS logistics or fast-growing tech.
  • Success supporting events or field programs that contribute to pipeline and sales enablement.
  • Familiarity with Salesforce Marketo Asana Tableau and/or 6sense.
  • Strong project management and organizational skills with the ability to manage multiple deadlines.
  • Creative and resourceful problem solver with a strong sense of ownership and bias for action.
  • Clear communicator comfortable drafting briefs recaps and stakeholder updates.
  • Ability and willingness to travel 40% across Mexico to support regional activations.
  • Required to be in the office 3 days per week to collaborate with local teams and support daily operations.
  • Fluency in English is required

Creating a diverse and inclusive workplace is one of Motives core values. We are an equal opportunity employer and welcome people of different backgrounds experiences abilities and perspectives.

Please review our Candidate Privacy Noticehere.

UK Candidate Privacy Notice here.

The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations.It is Motives policy to require that employees be authorized to receive access to Motive products and technology.


Required Experience:

IC

Who we are:Motive empowers the people who run physical operations with tools to make their work safer more productive and more profitable. For the first time ever safety operations and finance teams can manage their drivers vehicles equipment and fleet related spend in a single system. Combined with...
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Key Skills

  • Digital Marketing
  • Marketing
  • Google Analytics
  • Pardot
  • HTML5
  • MailChimp
  • Marketing Automation
  • Salesforce Marketing Cloud
  • HubSpot
  • Responsys
  • Email Marketing
  • Social Media Management

About Company

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Motive provides a integrated platform to help improve the safety, productivity, and profitability of fleet operations for the physical economy.

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