Marketing Manager (FoodPastry)

Tondo - Philippines

Monthly Salary: PHP 70000 - 70000

Experience Required: 4-5years

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

We are seeking a creative and results-driven Marketing Manager to lead brand strategy and digital presence. This hybrid role allows you to work onsite for content creation and in-store campaigns and remotely for strategy social media and analytics. The ideal candidate is passionate about baking has a strong visual sense and is skilled at engaging audiences online to drive traffic and boost custom cake orders.

Key Responsibilities:

Brand Strategy: Develop and execute marketing plans to increase brand awareness drive store traffic and boost custom cake orders.
Social Media & Content Creation: Manage social media platforms (Instagram TikTok Pinterest Facebook) creating visually appealing mouth-watering content to grow engagement and followers.
Digital Marketing: Oversee website content local SEO (Google Business Profile) and paid social media/Google ads targeting local audiences.
Photography & Videography: Capture high-quality photos and videos of cakes including behind-the-scenes content of the decorating process (onsite).
Campaign Management: Plan and implement seasonal promotional campaigns (Valentines Day Mothers Day holidays).
Local Partnerships: Identify and build relationships with HR companies and food influencers.
Customer Engagement: Monitor and respond to online inquiries comments and reviews to ensure customer satisfaction.
Analytics & Reporting: Track performance metrics (conversion rates engagement ROI) to optimize marketing efforts.

Requirements

Qualifications & Skills:

Minimum 2 years of experience in marketing preferably in food service bakery or boutique retail.
Strong visual sense with excellent photography and videography skills; experience with Canva CapCut or Adobe Creative Suite is a plus.
In-depth knowledge of social media trends algorithms and content strategies for Instagram and TikTok.
Exceptional copywriting skills to tell a compelling brand story.
Highly organized with strong project management skills to handle multiple campaigns simultaneously.
Passionate about baking and creating high-quality visually appealing products.

Work Arrangement:

Hybrid: Onsite presence for content creation and campaigns; remote work for strategy social media and analytics.

Required Skills:

- Minimum 2 years of experience in marketing preferably in food service bakery or boutique retail. - Strong visual sense with excellent photography and videography skills; experience with Canva CapCut or Adobe Creative Suite is a plus. - In-depth knowledge of social media trends algorithms and content strategies for Instagram and TikTok. - Exceptional copywriting skills to tell a compelling brand story. - Highly organized with strong project management skills to handle multiple campaigns simultaneously. - Passionate about baking and creating high-quality visually appealing products.

We are seeking a creative and results-driven Marketing Manager to lead brand strategy and digital presence. This hybrid role allows you to work onsite for content creation and in-store campaigns and remotely for strategy social media and analytics. The ideal candidate is passionate about baking has ...

Key Responsibilities:

Brand Strategy: Develop and execute marketing plans to increase brand awareness drive store traffic and boost custom cake orders.
Social Media & Content Creation: Manage social media platforms (Instagram TikTok Pinterest Facebook) creating visually appealing mouth-watering content to grow engagement and followers.
Digital Marketing: Oversee website content local SEO (Google Business Profile) and paid social media/Google ads targeting local audiences.
Photography & Videography: Capture high-quality photos and videos of cakes including behind-the-scenes content of the decorating process (onsite).
Campaign Management: Plan and implement seasonal promotional campaigns (Valentines Day Mothers Day holidays).
Local Partnerships: Identify and build relationships with HR companies and food influencers.
Customer Engagement: Monitor and respond to online inquiries comments and reviews to ensure customer satisfaction.
Analytics & Reporting: Track performance metrics (conversion rates engagement ROI) to optimize marketing efforts.

Requirements

Qualifications & Skills:

Minimum 2 years of experience in marketing preferably in food service bakery or boutique retail.
Strong visual sense with excellent photography and videography skills; experience with Canva CapCut or Adobe Creative Suite is a plus.
In-depth knowledge of social media trends algorithms and content strategies for Instagram and TikTok.
Exceptional copywriting skills to tell a compelling brand story.
Highly organized with strong project management skills to handle multiple campaigns simultaneously.
Passionate about baking and creating high-quality visually appealing products.

Work Arrangement: