About Us
SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories driving significant growth and market share gains. Headquartered in Needham Massachusetts with more than 3600 associates the companys products are sold at key retailers online and offline and through distributors around the world.
About the Role
As Senior Marketing Manager you will lead Shark Beautys marketing strategy and execution across Germanyand serve as a key voice in shaping our approach to consumers in the region. Based in Frankfurt youll act as both a commercial driver and cultural ambassador ensuring Shark Beauty resonates with diverse regional audiences while supporting our global growth strategy.
This highly visible role requires a balance of strategic thinking compelling storytelling local expertise commercial rigor and team leadership to build brand connection and deliver measurable growth.
What Youll Do:
Regional Leadership & Strategic Planning
- Serve as the voice of the Dach consumer advocating for regional nuances in consumer behavior retail dynamics and media consumption
- Lead localization of Global Shark Beauty Marketing strategy aligned with SharkNinjas global priorities and brand standards
- Escalate to global stakeholders what is required for Shark Beauty to win in the Dachregion
Go-to-Market Excellence
- Own GTM planning and execution for the Dach region including product positioning partnerships launch strategy pricing media and retail readiness
- Localize global campaigns while ensuring cultural relevance and business impact
- Partner with sales to drive category expansion retail activation and trade marketing strategies across key accounts
Consumer Category & Brand Stewardship
- Champion a consumer-first mindset elevating local insights to inform brand strategy and innovation roadmaps
- Monitor performance KPIs optimize marketing investments and drive continuous improvement across markets
- Ensure Shark Beautys portfolio is positioned for long-term relevance and growth in the region act as advocate
What Youll Bring
- 10 years of marketing experience at a multinational beauty or personal care company with at least 5 years in a regional or general management role across DACH markets
- Fluent in German and English
- Deep understanding of regional culture consumer preferences and retail environments
- Experience influencing global organizations and adapting global playbooks to regional realities
- Strong leadership stakeholder management and team development capabilities
- Willingness to travel across the region and to HQ as needed
Our Culture
At SharkNinja we dont just raise the barwe push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane youll be right at home.
What We Offer
We offer competitive health insurance retirement plans paid time off employee stock purchase options wellness programs SharkNinja product discounts and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining whats possible. When you join youre not just part of a companyyoure part of an outrageously extraordinary community. Together we wont just launch productswell disrupt entire markets.
At SharkNinja Diversity Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinjas innovation every day. We support ALL associates in bringing their authentic selves to work making an impact and having the opportunity for career acceleration. With help from our leadership associates and our community we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
We do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status disability or any other class protected by legislation and local law. SharkNinja will consider reasonable accommodations consistent with legislation and local law. If you require a reasonable accommodation to participate in the job application or interview process please contact SharkNinja People & Culture at
Required Experience:
Senior Manager
About UsSharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one ...
About Us
SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories driving significant growth and market share gains. Headquartered in Needham Massachusetts with more than 3600 associates the companys products are sold at key retailers online and offline and through distributors around the world.
About the Role
As Senior Marketing Manager you will lead Shark Beautys marketing strategy and execution across Germanyand serve as a key voice in shaping our approach to consumers in the region. Based in Frankfurt youll act as both a commercial driver and cultural ambassador ensuring Shark Beauty resonates with diverse regional audiences while supporting our global growth strategy.
This highly visible role requires a balance of strategic thinking compelling storytelling local expertise commercial rigor and team leadership to build brand connection and deliver measurable growth.
What Youll Do:
Regional Leadership & Strategic Planning
- Serve as the voice of the Dach consumer advocating for regional nuances in consumer behavior retail dynamics and media consumption
- Lead localization of Global Shark Beauty Marketing strategy aligned with SharkNinjas global priorities and brand standards
- Escalate to global stakeholders what is required for Shark Beauty to win in the Dachregion
Go-to-Market Excellence
- Own GTM planning and execution for the Dach region including product positioning partnerships launch strategy pricing media and retail readiness
- Localize global campaigns while ensuring cultural relevance and business impact
- Partner with sales to drive category expansion retail activation and trade marketing strategies across key accounts
Consumer Category & Brand Stewardship
- Champion a consumer-first mindset elevating local insights to inform brand strategy and innovation roadmaps
- Monitor performance KPIs optimize marketing investments and drive continuous improvement across markets
- Ensure Shark Beautys portfolio is positioned for long-term relevance and growth in the region act as advocate
What Youll Bring
- 10 years of marketing experience at a multinational beauty or personal care company with at least 5 years in a regional or general management role across DACH markets
- Fluent in German and English
- Deep understanding of regional culture consumer preferences and retail environments
- Experience influencing global organizations and adapting global playbooks to regional realities
- Strong leadership stakeholder management and team development capabilities
- Willingness to travel across the region and to HQ as needed
Our Culture
At SharkNinja we dont just raise the barwe push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane youll be right at home.
What We Offer
We offer competitive health insurance retirement plans paid time off employee stock purchase options wellness programs SharkNinja product discounts and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining whats possible. When you join youre not just part of a companyyoure part of an outrageously extraordinary community. Together we wont just launch productswell disrupt entire markets.
At SharkNinja Diversity Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinjas innovation every day. We support ALL associates in bringing their authentic selves to work making an impact and having the opportunity for career acceleration. With help from our leadership associates and our community we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
We do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status disability or any other class protected by legislation and local law. SharkNinja will consider reasonable accommodations consistent with legislation and local law. If you require a reasonable accommodation to participate in the job application or interview process please contact SharkNinja People & Culture at
Required Experience:
Senior Manager
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