Sales Development Representative

Werepushing the boundaries of Insurance Technology

INSTANDA is theworldsfirst no code platform for Insurance. A pioneering Insurtechwererevolutionising the insurance industry by offering insurers a versatile tool to create manage and distribute digital insurance products. Our innovative technology empowers insurance carriers to adapt swiftly to market demands and navigate the evolving landscape. Our Technology is consistently recognised as the best policy administration platform for innovative insurers winning awards in both the UK and US.

INSTANDA has grown significantly in recentyearsand we are now a team of200 employeesglobally with partnerships to grow ourbusinessand ourSalesteam is at the forefront of our growth plans.

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The Role

We are looking fora driven and digitally savvy Sales Development Representative (SDR) to join our UK/EMEA team and play a pivotal role in accelerating business growth across Sales and Marketing. Sitting at the heart of our go-to-market strategyyoullbe the vital link between marketing activity and sales execution turning market engagement into qualified opportunities that fuel the sales pipeline.

This role is perfect for someonewhoscurious confident and motivated by data-driven insight with creativity and authentic relationship building to spark meaningful conversations with prospects across the insurance andInsurtech space.

Youllwork hands-on with a suite of digital engagement tools from CRM and marketing automation platforms an SDR AI tool to aid prospecting efficiency and LinkedIn Sales Navigator using them toresearch target and connect with the right audiences at the right shape and activate campaigns learn what resonates in the market and directly influence how we grow.

This is a UK-based role with an expectation to be in our London office two days per week for collaboration team sessions and training.

What you will do

• Generate and qualify leads through a mix of digital outreach social engagement and data-driven prospecting to build a healthy high-quality pipeline for the sales team.

• Leverage tools such as CRM marketing automation LinkedIn Sales Navigator to research segment and prioritise target accounts.

• Create personalised outreach via email social video and calls ensuring every interaction reflects INSTANDAs tone value proposition and understanding of the clients world.

• Maintain and optimise CRM data to ensure real-time visibility andaccuratereporting across the sales and marketing team.

• Collaborate closely with the EMEA Sales team to book and prepare high-quality discovery calls that convert into meaningful opportunities.

• Track analyse and report on weekly and quarterly performance metrics using insights to continuously refine outreach strategy and improve conversion rates.

• Partner with Marketing and Sales to co-create targeted creative campaigns that align with go-to-market themes and generate engagement across key segments (MGAs carriers and brokers).

• Build long-term trusted relationships with prospects by being consultative curious and genuinely interested in solving their challenges.

• Adhere to INSTANDAs information security policiesguidelinesand best practices to protect our company and our clients.

• Contribute to a culture of security awareness within the company.

• Exceptional communication skills confident and engaging across written verbal and digital channels with the ability to tailor messages to different audiences.

• Strong organisational and time management skills with a disciplined approach to managing multiple prospects tasks and priorities in a fast-paced environment.

• Solid understanding of the B2B sales process with a genuine curiosity about customer challenges and how technology can solve them.

• Proven hands-on experience using a variety of prospecting and outreach techniques from email and social selling to video and calls to generate engagement and interest.

• Comfortable working with data and sales performance metrics using insights to refine targeting messaging and conversion rates.

• Digitally fluent ideally with experience using tools such as LinkedIn Sales Navigator Apollo/ArtisanHubspot(or similar CRMs) and marketing automation platforms.

• Fast learner with a growth mindset eager to understand our platform the insurance market and the evolving needs of our clients.

• Self-motivated and accountable with a proactive approach to achieving goals and contributing to team success.

Experience

• 12 years experience in a Sales Development Business Development or Marketing-related role within a B2B environment ideally in SaaS technology for insurance or financial services.

• Experience using CRM systems () and prospecting or engagement tools.

• Familiarity with marketing automation platforms and the ability to collaborate with marketing teams to activate campaigns and follow up on demand generation activity.

• Comfortable managing outreach across multiple channels - email phone video and social with a focus on quality personalisation and measurable results.

• Demonstrated ability to work collaboratively with cross-functional teams (Sales Marketing Product) and contribute to a fast-moving high-growth environment.

• A proactive self-motivated approach to learning new tools understanding markets and improving performance through data and feedback.

• Competitive salary

• Generous28 daysholidayallowance in addition to public holidays.

• For every year of service you completewellgive you anadditionaldaysholiday(max. 5 days)

• One Dynamic Day per monthon top of your holiday allowance to spend time doing the things you want to do or simplycatchingup with life admin.

• Freedom Passworkup to 4 weeks of the year from anywhere.

• FlexiBankyou decide when to use your public holiday allocation.

• HybridWorkingapproachvarying with the nature of your role.

• Life cover; income protectionand participation in the companypension scheme

• Acompetitive commissionscheme is in operation for all sales / accounts roles

• 100 per monthto put towards wellness activities.

• Annuallearning & development allowance of1250

• Free access to LinkedIn learning and Microsoft ESI learning platform

Required Experience:

IC