About the team

Were seeking a self-starting creative and data-driven individual to be Growth Marketing Manager (Demand) for Turo Australia. This role is responsible for growing bookings and gross booking value (GBV) in Australia executing across various paid and earned channels to hit KPIs and improve efficiency. This includes (but is not limited to) directly managing Paid Social Online Travel Aggregators (OTAs) Affiliates and CRM as well as collaborating with our contractors and global SEM SEO & CRM teams to reach our goals.

The ideal candidate loves experimentation data analysis and has a keen eye for creative execution. This role is a fantastic opportunity for a data-driven marketer to dig in and drive real impact from day one.

The Growth Marketing Manager (Demand) role is a full-time position reporting to our Senior Manager Marketing (Australia).

What youll do

• Plan develop and execute paid acquisition campaigns: You will strategically plan and assist in executing paid user acquisition campaigns across a diverse channel portfolio including paid social and OTA channels. This will require you to be hands-on daily exploring new growth opportunities briefing new creatives managing and fine-tuning campaigns running landing page experiments testing optimal bidding strategies and optimising performance to meet KPIs (i.e. GBV growth ROAS etc.).

• Manage our monthly capital allocation process: In collaboration with leadership you will support our monthly forecasting and capital allocation process to determine the most efficient allocation of resources across channels.

• Increase bookings through earned channels: Youll craft and oversee seasonal/ad-hoc communications and promotions to engage nurture and convert our guests at key moments of the year and drive to defined business outcomes.

• Partner with internal/external and global cross-functional teams including SEM SEO CRM Product & Data external agencies to execute acquisition plans.

• Analyse and report results: Youll extract and interpret data to monitor and measure the effectiveness of your campaigns making data-driven decisions and regularly reporting on KPIs to optimise your work and inform your strategy. Youll also regularly prepare for weekly monthly and half-yearly business reviews acting as the expert of guest marketing in Australia.

• Manage multiple work streams and priorities: Youll work under pressure to deadlines own decisions manage big budgets and communicate clearly at every level through the business.

Your profile

• Bachelors Degree in a related field (business/marketing)

• At least 4 years of technical user acquisition experience ideally for an early-stage tech company

• Analytical mindset with strategic orientation being comfortable with building frameworks not just reports

• Ability to write SQL and HTML

• Proven experience with paid social channels CRM and affiliates. Experience with SEM SEO & OTAs is a plus.

• Track record of launching and scaling new channels and building and implementing a creative testing engine.

• Proven ability to manage complexity ask sharp questions prioritise well and drive outcomes with limited resources

• Natural curiosity high level of attention to detail and will to make an impact

• Excellent communication and presentation skills

• Strong collaboration skills having worked on cross-team projects / integrated campaigns.

• Strong project management skills with the ability to independently complete assigned tasks successfully and on time.

• Demonstrates Turos values through work product and within day-to-day team interactions
  

For this role the target base salary range in Sydney is $108000 - $annually superannuation. This role is also eligible for equity and general our ranges reflect the market-based target for new hire salaries based on the level and location of the role. Within the range individual pay is determined by objective factors assessed during the application and interview process such as job-related skills experience and relevant education or training. We encourage you to talk with your recruiter to learn more about the total compensation and benefits available for this role.

Turo highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule Turists will be expected to work in the office 3 days per week on Mondays Wednesdays and Thursdays. Your recruiter can share more information about the various in-office perks Turo offers.

Benefits

• Competitive salary equity benefits and perks for all full-time employees

• Employer-paid medical dental and vision insurance (Country specific)

• Retirement employer match

• Learning & Development stipend to invest in your professional development

• Turo host matching program

• Turo travel credit

• Cell phone and internet stipend

• Paid time off to relax and recharge

• Paid holidays volunteer time off and parental leave

• For those who are in the office full-time or hybrid we have in-office lunch office snacks and fun activities

We are committed to building a diverse team. If you are from a background thats underrepresented in tech wed love to meet you.

Aside from an award winning work environment and the opportunity to be part of the worlds largest car sharing marketplace we are also growing the team quickly - join us! Even if you dont meet every qualification we are looking for people with enthusiasm for what we do and we will consider you for this and other possibilities.

About Turo

Turo is the worlds largest car sharing marketplace where you can book the perfect car for wherever youre going from a vibrant community of trusted hosts across the US UK Canada Australia and France. Whether youre flying in from afar or looking for a car down the street searching for a rugged truck or something smooth and swanky Turo puts you in the drivers seat of an extraordinary selection of cars shared by local hosts.

Discover Turo at the App Store and Google Play and check out our blog Field Notes.

Read more about the Turo culture according to Turo CEO Andre Haddad.

Turo is an Equal Opportunity Employer and a participant in the U.S. Federal E-Verify program. Women minorities individuals with disabilities and protected veterans are encouraged to apply. We welcome people of different backgrounds experiences abilities and perspectives.

Turo will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance as applicable.

We welcome candidates with physical mental and/or neurological disabilities. If you require assistance applying for an open position or need accommodation during the recruiting process due to a disability please submit a request to People Operations by emailing