Sales BDC Representative

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profile Job Location:

Muskegon, MI - USA

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

Job Title: Sales Business Development Center (BDC) Agent

Department: Sales
Reports To: Sales Manager

Job Summary

The Sales Business Development Center (BDC) Agent is responsible for managing inbound and outbound customer communications to generate showroom appointments and support vehicle sales. This role serves as the first point of contact for prospective customers and plays a critical role in delivering a positive customer experience while driving sales opportunities.

Essential Duties & Responsibilities

  • Respond promptly and professionally to inbound leads via phone text email and digital platforms

  • Make outbound calls to follow up on internet leads unsold showroom traffic and service-to-sales opportunities

  • Qualify customer needs and schedule appointments for the sales department

  • Maintain accurate and detailed customer records in the CRM system

  • Confirm appointments and perform follow-up communications to maximize show rates

  • Collaborate closely with sales managers and sales consultants to ensure a seamless handoff of appointments

  • Follow dealership scripts processes and compliance guidelines while maintaining a natural customer-focused conversation

  • Meet or exceed individual and team performance goals (calls appointments set appointments shown sales support)

  • Provide exceptional customer service and represent the dealership in a professional and positive manner

  • Participate in training coaching and performance reviews as required

Qualifications & Skills

  • High school diploma or equivalent required

  • Prior experience in automotive BDC call center or sales environment preferred

  • Strong verbal and written communication skills

  • Comfortable with high-volume outbound and inbound calls

  • Ability to handle objections and maintain professionalism in challenging situations

  • Proficient with CRM systems and basic computer applications

  • Strong organizational skills and attention to detail

  • Self-motivated with a goal-driven mindset

Work Environment & Schedule

  • Fast-paced dealership environment

  • Schedule may include evenings and weekends

  • Position may be hourly salary or hourly plus performance-based incentives

Performance Metrics May Include

  • Calls made/received

  • Appointments set

  • Appointment show rate

  • Customer response time

  • Sales conversion support

Physical Requirements

  • Ability to sit for extended periods of time

  • Ability to speak clearly and professionally for extended periods

  • Occasional standing or walking within the dealership


Required Experience:

Unclear Seniority

Job Title: Sales Business Development Center (BDC) AgentDepartment: SalesReports To: Sales ManagerJob SummaryThe Sales Business Development Center (BDC) Agent is responsible for managing inbound and outbound customer communications to generate showroom appointments and support vehicle sales. This ro...
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Key Skills

  • Sales Experience
  • B2B Sales
  • Time Management
  • Customer Service
  • Cold Calling
  • Retail Sales
  • Territory Management
  • Upselling
  • Product Demos
  • Outside Sales
  • Medicare
  • negotiation

About Company

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Betten Chevrolet-Buick/GMC-Cadillac of Muskegon is seeking a skilled Diesel / Heavy Engine / Transmission Auto Technician. Great Diesel Mechanics must be stron...

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